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Commodity traceability link information processing method and device and electronic equipment

An information processing method and technology of an information processing device, which are applied in the computer field, can solve the problems of lack of realism, poor consumer perception, and poor realism interaction, and achieve the effect of improving authenticity and appeal.

Pending Publication Date: 2020-01-03
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In the traditional traceability of agricultural products, the relevant content is often displayed in the form of text + pictures, which is not strong for consumers. Some Internet products use the method of shooting the entire promotional video. Although it plays a certain role in publicity, the sense of realism and interaction is low. The most fatal shortcoming is that the video cannot be customized according to each product purchased by the consumer, that is, the content of the video seen by each consumer is the same, which lacks a sense of reality

Method used

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  • Commodity traceability link information processing method and device and electronic equipment
  • Commodity traceability link information processing method and device and electronic equipment
  • Commodity traceability link information processing method and device and electronic equipment

Examples

Experimental program
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Effect test

Embodiment 1

[0066] Based on the above-mentioned solution idea of ​​product traceability link information processing, such as image 3 As shown in , it is the flow of the commodity traceability link information processing method shown in the embodiment of the present invention Figure 1 , the execution body of this method is figure 2 The server shown in or is the product traceability link information processing device set in the server. Such as image 3 As shown, the method for processing commodity traceability link information includes the following steps:

[0067] S310. Obtain relevant image and / or video information of each processing stage of the specified commodity on its traceability link.

[0068] Based on the different processing stages of the traceability links corresponding to different types of commodities, the traceability link information of commodities can be divided according to the processing stages according to the categories of commodities. For example, the traceabili...

Embodiment 2

[0077] Based on the above-mentioned solution idea of ​​product traceability link information processing, such as Figure 4 As shown in , it is the flow of the commodity traceability link information processing method shown in the embodiment of the present invention Figure II , the execution body of this method is figure 2 The server shown in or is the product traceability link information processing device set in the server. Such as Figure 4 As shown, the method for processing commodity traceability link information includes the following steps:

[0078] S410, receiving a playback request of a traceable video of a specified commodity sent by the client.

[0079] For example, when a consumer browses the product display page on the webpage or on the client terminal or completes the purchase of the product, he or she can initiate the transaction by means including but not limited to clicking the video play button, scanning a QR code, barcode or entering a traceability video...

Embodiment 3

[0086] Such as Figure 5 As shown, it is the process flow of the commodity traceability link information processing method in the embodiment of the present invention Figure three . This example is in Figure 4 On the basis of the method shown, the form and trigger timing of the traceability video playback request are further limited. Such as Figure 5 As shown, the method for processing commodity traceability link information includes the following steps:

[0087] S510, receiving the playback request formed by the client based on response to the user's playback click operation on the browse page and / or order page of the specified product.

[0088] Specifically, consumers can browse product display pages or order pages through clients, such as including but not limited to webpages, applications on computers or mobile phones. When consumers are interested in product traceability link information and have a desire to learn more about the product, they can click the video pl...

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Abstract

The embodiment of the invention provides a commodity traceability link information processing method and device and electronic equipment, and the method comprises the steps: obtaining the related image and / or video information of a specified commodity at each processing stage of a traceability link; and splicing the related image and / or video information of the specified commodity in each processing stage on the traceability link of the specified commodity to form a traceability video of the specified commodity. According to the scheme of the embodiment of the invention, the traceability linkinformation of the corresponding product can be provided in a customized manner according to the commodity purchased by the consumer, thereby improving the authenticity and infectivity of the commodity.

Description

technical field [0001] The present application relates to the field of computer technology, and in particular to a method, device and electronic equipment for processing commodity traceability link information. Background technique [0002] At present, the agricultural uplink mainly builds a supply chain system around procurement / product selection / quality control / logistics links, and leverages the brand awareness of agricultural products in consumers' minds by strengthening product quality standards, and the traceability system is the focus of building quality standards. In the entire traceability system, it undertakes the responsibility of connecting the upstream business chain to transform all back-ends into consumers' experience (source selection + fresh-keeping direct supply + full-chain traceability) and promoting the standardization of each business node in the upstream supply chain system. [0003] In the traditional traceability of agricultural products, the relevant...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/00H04N21/472H04N21/234
CPCG06Q30/018H04N21/47202H04N21/23424H04N21/4223H04N21/8352G06Q30/0276G06Q10/0833H04N21/44016H04N21/4725G06K7/1417G06Q10/0832H04N21/8549
Inventor 王康
Owner ALIBABA GRP HLDG LTD
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