Tea marketing teaching system

Abstract

The invention belongs to the technical field of tea marketing teaching. The invention particularly relates to a tea marketing teaching system. The system comprises a professional skill course module,a core course module, a selection course module and a practical training platform module. The professional skill course module comprises a tea industry operation management module and a tea ceremony health maintenance module; the practical training platform module comprises an industry cognition module, a post experience module and an occupational practice module. The talent cultivation mode is reformed and tested; the vocational skill development level of students is improved; the scores of students in tea art and tea marketing majors and election courses in industry competitions are improvedyear by year; student professional skills and professional core literacy of tea art and tea marketing majors and election courses are improved quickly, the teaching and scientific research ability ofteachers is improved, the influence of specialized teachers in the industry is enlarged, the comprehensiveness and the work guidance are enhanced, a brand-new talent cultivation system is provided, and theoretical and practical innovation is achieved.

Description

technical field [0001] The invention relates to the technical field of tea marketing teaching, in particular to a tea marketing teaching system. Background technique [0002] Chinese tea culture is extensive and profound, permeating all aspects of people's material life, spiritual life and social life, and is an extremely valuable material and spiritual wealth of our country. With the prosperity of the social economy and the vigorous development of the tea industry, the cause of tea culture has also been greatly developed. The tea industry in Guangdong is developing rapidly, and the development of consumer consumption concepts requires service providers with professional knowledge to guide consumption. The existing tea industry service system of Guangzhou tea industry cannot meet the needs of the industrialization and modernization of my country's tea industry. Facing the new trend of the demand for talents in the development of the modern tea industry, the current seconda...

AI Technical Summary

Problems solved by technology

[0004] Second, there is no uniform national standard for the training program of tea art professionals in secondary vocational schools, and there is still a certain gap between the tea art curriculum standards in schools and the professional standards of enterprises, resulting in the lack of clarity in the training goals of professionals

At present, students majoring in tea art in secondary vocational schools generally have problems such as low professional identity and poor professional cognitive ability. These problems will directly affect the motivation, potential and height of students' career development. It is necessary for the school to cultivate a team of high-quality teachers. Work hard on cultural education

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