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User operation management method and device

A technology of operation management and user, applied in the field of computer, to achieve the effect of good robustness and scalability

Pending Publication Date: 2021-12-07
BEIJING WODONG TIANJUN INFORMATION TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

There is no relevant technical solution in the prior art

Method used

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  • User operation management method and device

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Embodiment Construction

[0053] Exemplary embodiments of the present invention are described below in conjunction with the accompanying drawings, which include various details of the embodiments of the present invention to facilitate understanding, and they should be regarded as exemplary only. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the invention. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.

[0054] According to an aspect of an embodiment of the present invention, a method for user operation management is provided.

[0055] figure 1 is a schematic diagram of the main flow of the method for user operation management in the embodiment of the present invention, as shown in figure 1As shown, the method for user operation management includes: step S101, step S102 ...

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Abstract

The invention discloses a user operation management method and a device, and relates to the technical field of computers. A specific embodiment of the method comprises the following steps: determining contact behavior characteristic data of a user at each contact according to behavior data of the user at each contact; combining the contact behavior characteristic data of each contact of the user, and determining a contact behavior characteristic combination set of the user; and according to the contact behavior feature combination set of the user, marking a hierarchical label for the user. According to the embodiment, the user can be divided into a plurality of layers according to the behavior data of the user at each contact, and the robustness and the expansibility are good.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a method and device for user operation management. Background technique [0002] User operations include brand building, new customer acquisition, repurchase activation, and new product promotion. In order to make marketing activities and user operation strategies more targeted, it is necessary to stratify users according to the degree of interaction between users and brand items. There is no relevant technical solution in the prior art. Contents of the invention [0003] In view of this, embodiments of the present invention provide a method and device for user operation management, which can divide users into multiple levels according to user behavior data at various touch points, and have good robustness and scalability. [0004] According to an aspect of an embodiment of the present invention, a method for user operation management is provided, including: [000...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06K9/62
CPCG06Q30/0201G06F18/24
Inventor 周德辉文小东林艳郭李明吴迪
Owner BEIJING WODONG TIANJUN INFORMATION TECH CO LTD