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Information message pushing method and device, computer equipment and storage medium

A technology for information and users, applied in computing, digital data information retrieval, special data processing applications, etc., can solve the problems of low push intelligence and low push accuracy, so as to improve pertinence and accuracy, improve intelligence and Accuracy, the effect of improving user experience

Pending Publication Date: 2022-03-25
PING AN SECURITIES CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] The main purpose of this application is to provide a method, device, computer equipment, and storage medium for pushing information information, aiming to solve the technical problems of low push intelligence and low push accuracy in the existing information push methods

Method used

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  • Information message pushing method and device, computer equipment and storage medium
  • Information message pushing method and device, computer equipment and storage medium
  • Information message pushing method and device, computer equipment and storage medium

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Embodiment Construction

[0062] It should be understood that the specific embodiments described here are only used to explain the present application, not to limit the present application.

[0063] The embodiments of the present application may acquire and process relevant data based on artificial intelligence technology. Among them, artificial intelligence (AI) is the theory, method, technology and application system that uses digital computers or machines controlled by digital computers to simulate, extend and expand human intelligence, perceive the environment, acquire knowledge and use knowledge to obtain the best results. .

[0064] Artificial intelligence basic technologies generally include technologies such as sensors, dedicated artificial intelligence chips, cloud computing, distributed storage, big data processing technology, operation / interaction systems, and mechatronics. Artificial intelligence software technology mainly includes computer vision technology, robotics technology, biometric...

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Abstract

The invention relates to the technical field of artificial intelligence, and provides an information message pushing method and device, computer equipment and a storage medium, and the method comprises the steps: obtaining information messages of different information types; obtaining a user portrait of the user; respectively inputting the user portrait into a consulting prediction model of each piece of information to obtain a consulting probability of consulting each piece of information by the user; taking the user with the lookup probability not smaller than a preset probability threshold as a first user, and taking the first user with the lookup probability meeting a probability screening condition as a potential pushing user; and on the basis of the information associated with each potential pushing user and a preset recommendation value threshold value, pushing the target information with the recommendation value meeting the recommendation value threshold value to each potential pushing user. According to the invention, the intelligence and accuracy of information message pushing can be improved. The method can also be applied to the field of block chains, and the data such as the target information can be stored on the block chain.

Description

technical field [0001] The present application relates to the technical field of artificial intelligence, and specifically relates to a method, device, computer equipment and storage medium for pushing information. Background technique [0002] In the Internet age, information is king, and there are a lot of information that users are concerned about or related to users. The traditional way of pushing information is too fragmented and complicated, which is not conducive to users' extraction of information. The information push service provided by the existing APP has the following deficiencies: (1) it will push information to all users, which is likely to arouse the disgust of users who are not interested, and the push intelligence is low; (2) there is no distinction between user groups, It does not provide users with personalized content, but generally displays all information content to all users in the same way, and the accuracy of information push is low. Contents of t...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F16/9535
CPCG06F16/9535
Inventor 朱嘉怡
Owner PING AN SECURITIES CO LTD
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