Product dynamic pricing method based on transaction data and AI drive

A technology for transaction data and products, applied in the field of data processing, can solve problems such as failure to consider demand fluctuations, failure to consider the interaction between price and demand, and inapplicable pricing, so as to improve effectiveness, avoid waste, and optimize allocation Effect

Pending Publication Date: 2022-05-24
UNIV OF ELECTRONIC SCI & TECH OF CHINA
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AI Technical Summary

Problems solved by technology

[0007] (1) Revenue-based dynamic pricing methods are basically based on traditional market forecasting models, which are not suitable for pricing under uncertain demand conditions
[0008] (2) The existing neural network-based intelligent forecasting method focuses on historical transaction data, and the collected information is basically historical price or trend information, without considering the interaction between price and demand At the same time, it does not take into account the fluctuation of demand in the competitive environment, so it is difficult to provide a reference value for the dynamic pricing of enterprises

Method used

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  • Product dynamic pricing method based on transaction data and AI drive
  • Product dynamic pricing method based on transaction data and AI drive
  • Product dynamic pricing method based on transaction data and AI drive

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Embodiment Construction

[0027] In order to facilitate those skilled in the art to understand the technical content of the present invention, the content of the present invention will be further explained below with reference to the accompanying drawings.

[0028] The dynamic pricing method for products driven by transaction data and AI of the present invention includes the following steps:

[0029] A. First, collect and integrate product transaction data to form a continuous product sales data set and a product price sales data set;

[0030] B. Establish a product dynamic pricing model, use the continuous product sales data set to train the sales trend prediction module, and use the product price sales data set to train the key relationship modeling module;

[0031] C. Intercept the product sales and corresponding price data in a certain period, rely on the sales trend prediction module and key relationship modeling module completed by training, set training goals, and train the dynamic pricing decis...

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Abstract

The invention discloses a product dynamic pricing method based on transaction data and AI driving, which is applied to product price prediction and aims at solving the problem that dynamic price prediction cannot be realized in the prior art. On the basis of the deep decision neural network, environmental parameters of the deep decision neural network are updated in real time in combination with dynamic sales volume prediction, and real-time feedback of the market trend is achieved; and meanwhile, a multi-layer full-connection neural network is adopted to model a key parameter relationship, such as a change relationship between sales volume and price, so that the expected value calculation accuracy is improved, and the effectiveness of the dynamic pricing method can be effectively improved.

Description

technical field [0001] The invention belongs to the field of data processing, and particularly relates to a product dynamic pricing technology. Background technique [0002] The timeliness and accuracy of quotations are the prerequisites for the success or failure of transactions. For product production and sales enterprises, timely and accurate quotation is particularly important, and dynamic pricing is the basis and premise of accurate and fast quotation. The research on product pricing method can speed up the speed of quotation and improve the accuracy of quotation, which is of great significance for enterprises to seize the opportunity and win the market. Therefore, it is necessary to study the dynamic pricing method that supports the collaborative integration of cross-domain and multi-subject business, and solve the problem that the fixed business process of the current traditional ERP is difficult to adapt to the dynamic changing needs of the production enterprise's b...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06N3/04G06K9/62G06Q40/04
CPCG06Q30/0206G06Q30/0202G06Q40/04G06Q30/0208G06N3/044G06F18/214
Inventor 廖伟智周佳瑞
Owner UNIV OF ELECTRONIC SCI & TECH OF CHINA
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