Commodity promotion quantity data processing method and system for electronic shopping mall, and e-commerce platform
An electronic mall and data processing technology, applied in data processing applications, commerce, marketing, etc., can solve problems affecting the rationality of distribution, failure to consider business needs, low accuracy of product promotion volume planning, etc., and achieve the goal of improving accuracy Effect
Active Publication Date: 2022-06-07
深圳市丰宜科技有限公司
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Problems solved by technology
However, with the increasing scale of commodity promotion in the electronic mall, the promotion system in the electronic mall is required to have matching commodity promotion planning rules; while the e-commerce platform in the promotion system of the traditional electronic mall calls for the distribution of promotion service objects The scheme of product promotion volume planning does not take into account the actual business needs (such as data reference relationship with other promotional service objects, etc.), resulting in low accuracy of product promotion volume planning allocation, which in turn affects the rationality of allocation
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[0028] The present invention will be specifically described below with reference to the accompanying drawings in the specification, and the specific operation methods in the method embodiments may also be applied to the apparatus embodiments or the system embodiments.
[0029] figure 1 It is a schematic diagram of the connection of the data processing system 10 for the sales promotion quantity of electronic shopping malls provided by an embodiment of the present invention. The electronic mall merchandise promotion amount data processing system 10 may include an e-commerce platform 100 and an electronic mall 200 communicatively connected to the e-commerce platform 100 . figure 1 The shown electronic mall commodity promotion data processing system 10 is only a feasible example, and in other feasible embodiments, the electronic mall commodity promotion data processing system 10 may also only include: figure 1 At least some of the components shown may or may also include other co...
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The invention relates to the technical field of electronic shopping malls, and relates to an electronic shopping mall commodity promotion quantity data processing method and system, and an electronic commerce platform. According to the invention, since the historical commodity promotion data can reflect the plan data condition of the promotion service object for the commodity promotion amount distribution plan, the target commodity promotion amount prediction network is obtained by performing the commodity promotion amount prediction network generation based on the historical promotion data characteristics of the promotion service object; according to the invention, plan data conditions of commodity promotion amount plans allocated to samples by subjects divided in the same commodity promotion amount prediction network based on promotion historical data features of promotion service objects can be determined; based on the predicted plan promotion amount corresponding to the sample distribution commodity promotion amount plan, the accuracy of obtaining the distribution commodity promotion amount plan of the target promotion service object meeting the actual business demand can be improved, so that the accuracy of commodity promotion amount plan distribution is improved.
Description
technical field [0001] The invention relates to the technical field of electronic shopping malls, and in particular, to a method, system and e-commerce platform for processing data of sales promotion volume of electronic shopping malls. Background technique [0002] With the rapid development of the Internet and e-commerce, e-commerce occupies a higher and higher proportion in people's daily life. As an important means to increase the sales of goods, promotion has been more and more widely used. Today, large-scale promotions have become the norm for large and small e-commerce platforms and resident merchants to operate. Hundreds of thousands of products in one promotion, dozens or hundreds of promotions in one day are commonplace, as for the normal promotions of settled merchants, there are too many to enumerate. Especially during the Double Eleven event, e-commerce platforms and merchants will do their best to use all their firepower, and there is no product or no promotio...
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Login to View More IPC IPC(8): G06Q30/02
CPCG06Q30/0206G06Q30/0224G06Q30/0283
Inventor 韦玲逢李静
Owner 深圳市丰宜科技有限公司