Computer system for customer relation management CRM data processing and method

Abstract

The disclosed system includes connected database server based on network protocol, Web application sever, terminal of user service center, terminal at call center, terminal of maintenance center and decision center terminal. Browsers at the terminal of user service center, terminal at call center, terminal of maintenance center and decision center terminal sends request of data entry to Web application sever and CRM data query request. Receiving and responding to these requests, Web application sever deposits processed result to database server, calls relevant CRM data from database server, and displays them on browsers on requesting terminals. The invention builds the management system in Internet to realize informatization of managing customer relation so as to save cost of management, reduce delay of management and communicating error. Data in dynamic updated state raises efficiency and accuracy for managing customer relation.

Description

technical field [0001] The present invention relates to a computer system and method for data processing, in particular to a computer system and method for customer relationship management (CRM) data processing. Background technique [0002] Customer relationship management (CRM) is particularly important for enterprises. Customers are the basis for the existence of enterprises, and the maintenance of original customers is the basis of customer relationship management. After the product is sold, the enterprise must provide follow-up services to customers, the most important of which are product maintenance and consultation on product-related information. There are usually two ways to achieve the above purpose. One is to set up multiple customer service centers according to geographical regions. Center and repair center, the other is to set up a customer service telephone. Usually the customer service center and customer service telephone accept maintenance requests and answ...

AI Technical Summary

Problems solved by technology

Since the generation and transmission of data are carried out independently, time delays and communication errors often occur. Especially for large-scale companies, the above-mentioned data volume is huge, and the geographical distribution of customer service centers and repair centers often It is nationwide, so time delays and communication errors are also generated in large numbers, which has become a difficult point in enterprise customer relationship management and one of the biggest bottlenecks in enterprise development.

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