Method and system for accurate delivery of information

Abstract

The invention provides a method for accurate delivery of information. The method comprises the following steps that: terminal equipment sends an on-line request containing an identity number of the terminal equipment to an operation server; according to the identity number of the terminal equipment, the operation server queries a terminal basic parameter that is associated with the identity number of the terminal equipment as well as a service access address of the terminal equipment is obtained according to the queried terminal basic parameter; the terminal equipment constructs a sub service access address and the constructed sub service access address is sent to the operation server; and the operation server parses a parameter in the sub service access address as well as corresponded service content information is issued according to the parsed parameter. Correspondedly, the invention also provides a system for accurate delivery of information. According to the invention, a little interaction between terminal equipment and an operation server is utilized, so that different service entrances can be issued to terminal users with different attributes in different areas; therefore, an objective that designated information is accurately delivered to a designated user can be achieved.

Description

technical field [0001] The present invention relates to Internet technology, and in particular to a method and system for accurate delivery of information. Background technique [0002] With the development of Internet technology, there are more and more various businesses based on the Internet. One of the main characteristics of Internet business is that the user base is relatively large. In the face of such a huge user base, how to determine the user classification and provide targeted business content for different types of users, so that business operations can be more targeted, effective and strategic, has gradually become the main consideration of various business operators The problem. At present, many methods for classifying users and delivering advertisements or services according to user classification have been proposed. [0003] For example, in the method proposed in the Chinese patent application No. 200710088817.9 "Method for Classifying Users, Targeted Adve...

AI Technical Summary

Problems solved by technology

The disadvantages of this method are: 1) user codes are only generated based on regional information, and user classification forms are limited; 2) user classification codes need to be output to physical media and delivered to users; 3) users still input registration information independently, and Match the registration information with the area classification code, therefore, it can only ensure that the user's area attributes are correct, but cannot determine the validity of other information

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