A social relationship-based native information flow proxy advertising implementation method and system
A technology of social relationship and implementation method, applied in the Internet field, can solve problems such as complex processes, achieve the effects of simplifying troubles, avoiding the workload of labeling, and high conversion rate of advertising information
Active Publication Date: 2020-10-27
MICRO DREAM TECHTRONIC NETWORK TECH CHINACO
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Problems solved by technology
At this time, if you want to let more followers see this information by pinning the information flow to the top, you can only do it by letting these big Vs and celebrities buy related products themselves. This way is quite complicated in the process
[0007] Second, some positive public opinion, for example, A praised B’s product, B thinks this information is conducive to promoting his own product, and wants to give this information more exposure, but there is no convenient way
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[0026] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. The embodiments of the present invention and all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.
[0027] Such as figure 1 As shown, it is a method for implementing a social relationship-based native information flow proxy advertising implementation in an embodiment of the present invention, and the method includes:
[0028] 101. The original information selected by the advertiser including the advertisement content is used as the advertisement information to be delivered, and the order information generated based on the advertisement information to be delivered ...
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The embodiment of the invention provides an original information flow to-be-delivered advertisement implementation method and system based on social relations. The method includes using original information which contains advertisement content and is selected by an advertiser as to-be-delivered advertisement information, storing order information through a relation type database, and pushing the order information to a message queue; when order information is received in the message queue, obtaining total fans of an information publisher as an advertisement audience set corresponding to the advertisement information; storing a corresponding relation between each advertisement audience in the advertisement audience set and the order information in an internal storage type kv storage; extracting the advertisement information in the order information corresponding to the current advertisement audience; and rearranging the extracted advertisement information and original information flow, placing the advertisement information in the top position of the original information flow to be displayed. The beneficial effects of the original information flow to-be-delivered advertisement implementation method are that an original information flow advertisement is delivered in the top position of the information flow according to rearrangement of the information flow, and fan resources of others are utilized to increase influence.
Description
technical field [0001] The present invention relates to the technical field of the Internet, in particular to a method and system for implementing advertisement placement on behalf of original information flow based on social relations. Background technique [0002] In the prior art, the advertisements of relational social APPs are mostly information flow advertisements, and most of the advertisements appear in the form of interspersed with the original content information of the product. There are mainly two types of display methods. [0003] The first method is mainly based on the analysis of a large number of basic user information (personal descriptions filled in, etc.), behavioral data (including sharing, commenting, browsing, following behaviors, etc.), and the scope of activities (positioning when posting blogs). tags, and finally deliver the advertising information accurately according to the targeted needs of advertisers. [0004] The second way is that advertisers...
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IPC IPC(8): G06Q30/02G06F16/28G06F16/9535G06F16/957G06Q50/00
CPCG06Q30/0271G06Q30/0277G06Q50/01G06F16/284G06F16/9535G06F16/9574
Inventor 谢傲黄晨史东娜
Owner MICRO DREAM TECHTRONIC NETWORK TECH CHINACO