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Advertisement access method, device and equipment and storage medium

An access method and advertising technology, which is applied in the communication field, can solve the problems of poor download effect, high cost, and large space occupation, and achieve the effect of improving the open rate and download rate

Pending Publication Date: 2019-04-30
BEIJING XIAOMI MOBILE SOFTWARE CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This is the current mainstream mobile advertising access method, but it also has the problems of high cost and large space occupation
The second is application programming interface (API) access. Developers directly pull advertisements through the advertisement service provider interface, render and display, and complete data statistics and reporting by themselves. However, there is a problem that the download effect of the application associated with the advertisement is poor.

Method used

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  • Advertisement access method, device and equipment and storage medium
  • Advertisement access method, device and equipment and storage medium
  • Advertisement access method, device and equipment and storage medium

Examples

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Embodiment Construction

[0058] Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, the same numerals in different drawings refer to the same or similar elements unless otherwise indicated. The implementations described in the following exemplary examples do not represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatuses and methods consistent with aspects of the present disclosure as recited in the appended claims.

[0059] figure 1 It is a schematic diagram of an SDK advertisement access method provided by the existing technology, such as figure 1 As shown, in the SDK advertisement access method, the developer integrates the application program (APP) with the SDK provided by the advertising service provider. Exposure, click and other events are also the interaction between the application progra...

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Abstract

The invention relates to an advertisement access method and device, equipment and a storage medium, and the method comprises the steps: calling a preset system-level API with system authority, and sending an advertisement request for obtaining an advertisement to an advertisement server through the system-level API; receiving and displaying an advertisement which is fed back by the system-level API and is issued by the advertisement server based on the request, wherein the advertisement comprises information of a target application associated with the advertisement; and after it is detected that the user executes a preset operation on the advertisement, executing a corresponding system-level operation on the target application based on the system-level API. According to the technical scheme provided by the embodiment of the invention, the defects of an existing SDK advertisement access mode and an API advertisement access mode can be simultaneously overcome.

Description

technical field [0001] The present disclosure relates to the technical field of communication, and in particular, to an advertisement access method, device, equipment and storage medium. Background technique [0002] Mobile Internet advertising uses mobile devices as a sending platform to transmit advertising information. It uses the mobile Internet as a carrier to transmit product or service information to mobile end users through various forms such as pictures, links, texts, and videos. Influence the user's attitude, concept and awareness, and then promote the user's purchase behavior. [0003] There are two main ways to access traditional mobile Internet advertisements. One is software development kit (SDK) access. Mobile applications pull advertisements through the SDK, and the SDK generates corresponding display windows, which are handed over to mobile applications to display advertisements. The SDK is responsible for completing the advertising data statistics. This i...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F9/448H04L29/06
CPCG06F9/4482G06Q30/0277H04L63/0442
Inventor 王二伟尤玉才陈渊博武杰杨敏王高宇涂远林沈珩余明阳
Owner BEIJING XIAOMI MOBILE SOFTWARE CO LTD
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