Advertisement board based on smart contracts and road lamp

Abstract

The invention discloses an advertisement board based on smart contracts. The advertisement board comprises monitoring equipment, display equipment, a smart portrait application, a smart contract agentand an advertisement playing application, the smart portrait application converts information acquired by the monitoring equipment into first data, the smart contract agent stores the smart contractsand processes the first data to acquire second data meeting smart contract input, matches the second data with the smart contracts and outputs advertisement information agreed in advance, and the advertisement playing application receives the advertisement information sent by the smart contract agent and controls the display equipment to display the advertisement information. The invention further discloses a road lamp which comprises the advertisement board. The advertisement board and the road lamp can detect and deliver advertisements accurately and automatically in real time.

Description

technical field [0001] The invention relates to the field of smart devices, in particular to a smart contract-based billboard and street lamp. Background technique [0002] Smart billboards are a series of emerging advertising forms supported by artificial intelligence and other technologies. Their main features are: intelligent advertising audience identification, intelligent advertising release methods, intelligent advertising content generation, and intelligent advertising effect monitoring. [0003] Smart street lights take the opportunity of LED transformation of traditional street light poles to integrate hardware functions such as surveillance cameras, 4G micro base stations, electronic display screens, and public broadcasting. Through advanced information perception technology, data communication transmission technology, lighting control technology, and computer processing Technology, which transmits the collected data and information to the cloud management platform...

AI Technical Summary

Problems solved by technology

However, the current business model of smart street lamps still relies on the EMC (energy management contract) model formed by the LED transformation of traditional street lamps. Said, cannot effectively support

[0004] In general, the smart billboards in the prior art have the following disadvantages: 1. The credibility of the traffic data is low. For customers who want to place advertisements, it is impossible to confirm the traffic flow only through the statistics and introduction of the advertiser based on the historical database data. The real history and real-time situation of real-time data (because traditional database data can be easily tampered with and exaggerated), which will greatly reduce the willingness of advertisers; Accurate to the way of weekly billing, but the change of the flow of people in a day is relatively large. For example, during commuting and noon, the flow of people in the urban area is large, which has the value of advertising, while the flow of people in other time periods is less, the value of advertising 3. Monotonous, scrolling, and repetitive outdoor advertisements affect the image of the urban area. Monotonous, scrolling, and repetitive outdoor advertisements will cause visual and auditory pollution to the flow of people in the urban area, and have a negative impact on the surrounding crowd. On the contrary, it is not conducive to the effect of advertising

[0005] Therefore, the prior art also lacks a billboard and a street light that can detect in real time, accurately and automatically place advertisements.

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