Network video copyright auction method

Abstract

The invention discloses a network video copyright auction method. The method comprises the steps: obtaining video information of a to-be-aucted network video and copyright party related information; acquiring related information of each purchaser intending to purchase the to-be-auctioned network video; expanding and constructing an expected income model based on a Hotelling model, and selecting abidding mode of each purchaser by utilizing the constructed expected income model; and performing auction on the to-be-auctioned network video according to the bidding mode selected by each purchaser,and estimating the profit of the final video purchaser according to the auction result. The method improves the network video copyright transfer efficiency, reduces the fund threshold of purchasing the video copyright by a small platform, facilitates the improvement of the fund vitality of the network video market, and widens the business range of the copyright market.

Description

technical field [0001] The invention relates to the technical field of network video, in particular to a bidding method for network video copyright. Background technique [0002] At present, the scale of online video users in my country is growing rapidly, including traditional long-term video users who watch TV dramas and variety shows, and emerging online short-video users. tough situation. Exclusive video copyright is one of the important means for my country's video websites to attract viewers, increase website traffic, and enhance monetization capabilities. Therefore, the competition for online video copyrights is very fierce and the price is high. [0003] On the one hand, video platforms with more capital blindly purchase exclusive video copyrights, the cost is too high, and most videos are difficult to recover costs, resulting in unnecessary losses; The lack of vitality in the entire industry market, the opaque online video copyright transfer market and unreasonable...

AI Technical Summary

Problems solved by technology

[0002] At present, the scale of online video users in my country is growing rapidly, including traditional long-term video users who watch TV dramas and variety shows, and emerging online short-video users. difficult situation

Exclusive video copyright is one of the important means for my country's video websites to attract viewers, increase website traffic and enhance monetization capabilities, so the competition for online video copyright is very fierce and the price is high

[0003] On the one hand, video platforms with more capital blindly purchase exclusive video copyrights, the cost is too high, and most videos are difficult to recover costs, resulting in unnecessary losses; The lack of vitality in the entire industry market, opaque online video copyright transfer market and unreasonable video copyright prices have seriously hindered the long-term development of online video platforms, and there is no effective solution in the existing technology

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