Information processing method and device, electronic equipment and storage medium

An information processing method and technology of electronic equipment, applied in the computer field, can solve problems such as waste of computing resources, and achieve the effects of increasing probability, saving computing resources, and ensuring delivery quality

Pending Publication Date: 2021-05-07
BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0005] The present disclosure provides an information processing method, device, electronic equipment

Method used

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  • Information processing method and device, electronic equipment and storage medium
  • Information processing method and device, electronic equipment and storage medium
  • Information processing method and device, electronic equipment and storage medium

Examples

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Embodiment Construction

[0071] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0072] It should be noted that the terms "first" and "second" in the specification and claims of the present disclosure and the above drawings are used to distinguish similar objects, but not necessarily used to describe a specific sequence or sequence. It is to be understood that the data so used are interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein can be practiced in sequences other than those illustrated or described herein. The implementations described in the following exemplary examples do not represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatuses and methods consi...

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PUM

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Abstract

The invention discloses an information processing method and device, electronic equipment and a storage medium, and the method comprises the steps of when an information acquisition request sent by a client is received, acquiring multiple pieces of candidate information, and the information acquisition request comprises an account identifier and a request type; obtaining an estimated click probability of the account on the information of the request type; according to the estimated click probability, determining a first target number, and the first target number and the estimated click probability are in positive correlation; and screening a first target number of pieces of candidate information from the plurality of pieces of candidate information to obtain first target information. The first target number is determined by the estimated click probability, and the first target number and the estimated click probability are in positive correlation, so that a large number of candidate information can be screened out for accounts with high estimated click probability, and the probability of finally screening out high-quality candidate information is improved; for an account with a low estimated click probability, a small amount of candidate information can be screened out, so that computing resources required to be occupied by post-stage screening are saved.

Description

technical field [0001] The present disclosure relates to the field of computer technology, and in particular to an information processing method, device, electronic equipment and storage medium. Background technique [0002] With the rapid development of Internet technology, Internet advertising has gradually become a mainstream advertising media. Compared with traditional advertising media, Internet advertising has the advantages of wide coverage, strong initiative and enthusiasm, relatively low cost, high cost performance, and strong interaction. Therefore, Internet advertising is becoming more and more popular among companies and merchants. favor. [0003] The media platform can place advertisements in the set advertisement slots. When the media platform server receives the ad delivery request sent by the client, the server obtains the ad to be delivered from the ad database, and then follows the process of orientation → recall → rough sorting → fine sorting, according ...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0254G06Q30/0255G06Q30/0271G06Q30/0277
Inventor 赵惜墨闫铭
Owner BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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