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Value-added service pushing method and device, equipment and storage medium

A technology for value-added services and users, which is applied in marketing, instruments, electronic digital data processing, etc., can solve the problems of low accuracy and efficiency of value-added services, achieve the goal of solving low accuracy and efficiency and improving accuracy and efficiency Effect

Pending Publication Date: 2021-08-06
CHINA PING AN PROPERTY INSURANCE CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The present invention provides a value-added service push method, device, equipment and storage medium, the main purpose of which is to solve the problem of low accuracy and efficiency of value-added service push

Method used

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  • Value-added service pushing method and device, equipment and storage medium
  • Value-added service pushing method and device, equipment and storage medium
  • Value-added service pushing method and device, equipment and storage medium

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Embodiment Construction

[0049] It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0050] An embodiment of the present application provides a value-added service push method. The subject of execution of the value-added service pushing method includes, but is not limited to, at least one of electronic devices such as a server end and a terminal that can be configured to execute the method provided by the embodiment of the present application. In other words, the method for pushing value-added services can be executed by software or hardware installed on a terminal device or a server device, and the software can be a block chain platform. The server includes, but is not limited to: a single server, a server cluster, a cloud server or a cloud server cluster, and the like.

[0051] refer to figure 1 As shown, it is a schematic flowchart of a value-added service push method provided by an embodiment of...

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PUM

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Abstract

The invention relates to an artificial intelligence technology, and discloses a value-added service pushing method, which comprises the following steps: classifying user historical value-added service data according to the types of value-added services to obtain value-added service classification data, carrying out value-added service provision frequency statistics on the value-added service classification data to obtain a user use matrix, and performing label labeling processing on the value-added service classification data to obtain user label data, performing feature similarity calculation on the user label data and the user use matrix by using a pre-constructed feature selection algorithm to obtain a classification weight of the value-added service classification data, and obtaining a value-added service push result based on the classification weight. In addition, the invention also relates to a block chain technology, and the classification weight can be stored in a node of a block chain. The invention further provides a value-added service pushing device, electronic equipment and a computer readable storage medium. According to the invention, the problem of low value-added service pushing accuracy and efficiency can be solved.

Description

technical field [0001] The present invention relates to the technical field of artificial intelligence, in particular to a value-added service pushing method, device, electronic equipment and computer-readable storage medium. Background technique [0002] Artificial intelligence technology can realize the analysis of the user's historical data, and then push the service to the user. For example, in the process of insurance sales, taking car insurance as an example, in order to maintain user loyalty and stickiness, insurance companies will provide users with some value-added services after underwriting the insurance, such as continuously issuing various "car wash coupons" and " maintenance service” to maintain user loyalty and stickiness. [0003] Under the existing technology, the traditional value-added service push does not consider the real preference of the user, but blindly pushes the value-added service according to the preset rules. Low, low efficiency, unable to in...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06Q40/08G06F16/35G06F40/289
CPCG06Q30/0254G06Q30/0255G06Q40/08G06F16/353G06F40/289
Inventor 严杨扬程克喜蔡灵敏张政晏湘涛
Owner CHINA PING AN PROPERTY INSURANCE CO LTD