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Advertisement resource sharing system and sharing method

A resource sharing and advertising technology, which is applied in the advertising resource sharing system and sharing field, can solve problems such as inability to carry out effective advertising, limited customer funds, and insufficient utilization, and achieve the effect of solving effective advertising and avoiding waste restrictions

Inactive Publication Date: 2022-03-22
李玉梅
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] Based on this, in order to solve the problem that in the existing advertising market, due to the difference between the advertising demand and the cost of advertising resources, it is easy for customers to have limited funds and cannot carry out effective advertising, and the advertising resources are idle and cannot be fully utilized. , the present invention provides an advertising resource sharing system and sharing method, and its specific technical scheme is as follows:

Method used

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  • Advertisement resource sharing system and sharing method

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Effect test

Embodiment 1

[0037] An advertising resource sharing system includes a shared network composed of multiple servers and multiple advertising delivery terminals. Advertisement delivery terminals include, but are not limited to, one or more of advertisement display screens, advertisement billboards, vehicle body advertisements, and paper media advertisements. The server stores relevant information of the advertising delivery terminal, such as the location of the region, the minimum delivery time, the minimum delivery price, and the delivery price of different time periods.

[0038] The server includes an acquisition module, a sharing module, a matching module and a delivery module.

[0039] The obtaining module is used to obtain several advertising placement orders of clients, and the sharing module is used to publish the preprocessed several advertising placement orders of clients to the sharing network. The customer's advertising placement order includes the requirements for the location of...

Embodiment 2

[0053] A advertising resource sharing method, applied to the advertising resource sharing system, such as figure 1 As shown, it includes the following steps:

[0054] S1. Acquiring a number of advertising placement orders from clients.

[0055] S2. Publish the preprocessed advertising placement orders of several clients to the shared network.

[0056] S3. Obtaining the client's advertising placement order on the shared network and combining the obtained client's advertising placement order on the shared network to match with the corresponding advertising serving terminal, and publishing the matching result to the shared network.

[0057] S4. Obtain the matching result on the shared network and calculate the optimal delivery result of the customer's advertising delivery order according to the matching result;

[0058] S5. Determine whether to deliver the customer's advertisement to the corresponding advertisement delivery terminal according to the optimal delivery result. Th...

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Abstract

The invention provides an advertisement resource sharing method. The method comprises the following steps: obtaining a plurality of customer advertisement putting orders; publishing the plurality of preprocessed customer advertisement putting orders to a shared network; client advertisement putting orders on the shared network are obtained, the obtained client advertisement putting orders on the shared network are combined to be matched with the corresponding advertisement putting terminals, and a matching result is released to the shared network; obtaining a matching result on the shared network, and calculating an optimal putting result of the customer advertisement putting order according to the matching result; and determining whether to put the customer advertisement to the corresponding advertisement putting terminal or not according to the optimal putting result. Advertisement putting resources can be fully utilized, limited waste of the advertisement putting resources is avoided, and the problem that effective advertisement putting cannot be carried out due to the fact that customer funds are limited is solved. Correspondingly, the invention provides an advertisement resource sharing system.

Description

technical field [0001] The present invention relates to the technical field of data processing, in particular to an advertising resource sharing system and sharing method. Background technique [0002] Advertisement, as the name suggests, is to advertise widely, and its intention is to inform the general public of something. In the existing market economy, advertising is an important means for businesses to publicize their products and services to the public. [0003] In the existing advertising market, due to the difference between the advertising demand and the cost of advertising resources, it is easy for customers to have limited funds and cannot carry out effective advertising, and the advertising resources are idle and cannot be fully utilized. Contents of the invention [0004] Based on this, in order to solve the problem that in the existing advertising market, due to the difference between the advertising demand and the cost of advertising resources, it is easy f...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02G06F16/953G06F21/60G06F21/64
CPCG06Q30/0249G06Q30/0256G06Q30/0271G06Q30/0273G06Q30/0277G06F16/953G06F21/602G06F21/64
Inventor 李玉梅
Owner 李玉梅
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