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User-object correlation analyzing system and method

A user-related technology, applied in special data processing applications, instruments, electrical digital data processing, etc., can solve problems such as low confidentiality, inability to provide users with required information, and inaccurate information, and achieve improved results Effect

Inactive Publication Date: 2005-02-16
ELAND TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, due to low confidentiality issues on the Internet, users often provide inaccurate information when logging in on the Internet.
Furthermore, when the user's interest changes, if the user does not take the initiative to change the login information, the network technicians will not be able to correctly grasp the user's real needs
Therefore, not only network technicians cannot achieve effective marketing actions, but users will also be troubled by receiving too many useless advertisements
[0005] From the above, it can be seen that there are still many problems in the existing network marketing technology, and it cannot provide the required information for the user completely according to the needs of the user

Method used

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  • User-object correlation analyzing system and method

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Embodiment Construction

[0023] Referring to the related drawings, the following describes a system for analyzing the relationship between a user and an object according to a preferred embodiment of the present invention, wherein the same components will be described with the same reference numerals.

[0024] Please refer to figure 1 According to a preferred embodiment of the present invention, the system 1 for analyzing the correlation between users and objects includes a behavior receiving module 11, a behavior conversion module 12, an integration module 13, a user behavior database 30, and an object database 40 . A correlation analysis module 50 and an information transmission module 60 . Firstly, the behavior receiving module 11 receives a new behavior performed by the user 80 in the web server 20 . Next, the behavior conversion module 12 converts the new behavior into a new behavior attribute factor 131 and a corresponding new behavior attribute proportion 132 . The user behavior database 30 st...

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Abstract

The user-object correlation analyzing system includes one user behavior data base, one object data base, one correlation degree analyzing module and one information transmitting module. The user behavior data base has the behavior data of at least one user, and the behavior data include at least one line of attribute factor and corresponding behavoir attribute proportion. The object data base has the object data of the stored objects and the object data includes at least one object attribute factor. The correlation degree analyzing module compares the behavior attribute factor, the behavior attribute proportion in the behavior data and the object attribute factor of object data, so as to analyze the correlation degree between the user and the object.

Description

technical field [0001] The invention relates to a system for analyzing correlation, in particular to a system and method for analyzing the correlation between users and objects by using a database. Background technique [0002] Using the Internet to carry out various marketing activities has the advantages of high speed, low cost, and less restricted by regions. Therefore, with the development of the Internet, the use of the Internet for marketing activities is becoming more and more common. However, marketing on the Internet also has the disadvantage that it is not easy to transmit information according to the needs of users. Therefore, how to use the Internet to carry out effective marketing has become an important issue that needs to be solved urgently for a long time. [0003] For example, an existing marketing method technology is that when a user connects to the website, the website will ask the user to log in their basic information, such as gender, age, occupation, ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
Inventor 杨立伟
Owner ELAND TECH