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Method and device for selecting display contents of digital signage

A digital signage and display content technology, applied in the field of image processing, can solve problems such as low detection accuracy, difficult real-time processing, and complex pattern recognition algorithms

Inactive Publication Date: 2014-04-30
RICOH SOFTWARE RES CENT BEIJING
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

This invention only analyzes the user's facial recognition features, and the facial patterns of different genders and ages are difficult to determine, so the detection accuracy is not high, and the pattern recognition algorithms are generally very complicated, so it is difficult to apply to real-time processing

Method used

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  • Method and device for selecting display contents of digital signage
  • Method and device for selecting display contents of digital signage
  • Method and device for selecting display contents of digital signage

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Embodiment Construction

[0033] In order to enable those skilled in the art to better understand the present invention, the present invention will be further described in detail below in conjunction with the accompanying drawings and specific embodiments.

[0034] figure 1 A schematic diagram of the composition and working scene of the digital signage system 100 according to the embodiment of the present invention is shown.

[0035] Such as figure 1 As shown, the digital signage system 100 may include: a computing device 110 , a display device 120 , and an image capturing device 130 . The computing device 110 can be used to provide content for display by an electronic display device, and at the same time receive an image sequence from the image capture device 130 to monitor surrounding viewers, such as a server, a desktop computer, a tablet computer, and the like. The display device 120 can display the content provided by the above-mentioned computer device, for example, it can be composed of a liqu...

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Abstract

The invention provides a method and a device for selecting display contents of a digital signage. The method comprises the steps of obtaining one or more images in an image sequence which is obtained by photographing the surrounding region of the digital signage in real time, detecting the dynamic characteristics of each user by analyzing the obtained one or more images and determining the activity level of each user to the contents displayed on the digital signage, taking the users whose activity levels are higher than a predetermined threshold as target audiences, analyzing the obtained one or more images and identifying the personal attribute characteristics including agen and gender of the target audiences, and searching in a database in which relevant data indicating the correlations between the personal attribute characteristics and contents is stored based on the personal attribute characteristics of each target audience obtained through identification and then selecting contents for display on the digital signage, wherein the activity level of the user indicates a level at which the user is interested in the contents displayed on the digital signage. The method and the device are applicable to selecting the display contents of the digital signage aiming at a plurality of audiences in a public place.

Description

technical field [0001] The present invention generally relates to image processing, and in particular relates to a computer-implemented digital signage display content selection method and device. Background technique [0002] Digital Signage (Digital Signage) is a brand-new media concept, which refers to publishing commercial, financial and entertainment information through large-screen terminal display devices in large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and other public places where other streams converge. Information multimedia professional audiovisual system. Its characteristic of broadcasting advertising information to specific groups of people in a specific physical place and a specific time period allows it to obtain the effect of advertising. Some people call it the "fifth media" alongside paper media, radio, television and the Internet. [0003] Traditional digital signage is one-way, with fixed content, that is, it generally does no...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F3/01G06F17/30
Inventor 宫卫涛于海华王炜伊红
Owner RICOH SOFTWARE RES CENT BEIJING
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