Interactive advertisement system based on motion sensing

Abstract

The invention provides an interactive advertisement system based on motion sensing. The interactive advertisement system comprises a server side and a client side. The client side is provided with a program module, a display unit and a motion sensing unit. The program module comprises a console program and at least two application programs with implanted advertisements. The motion sensing unit records the spatial position of a user and live-action images and further captures the joint actions of the user. A console selects the proper application program according to the live-action images sent by the motion sensing unit and adjusts the position of the implanted advertisement in the application program according to the spatial position of the user. The console program integrates the joint actions of the user and the application programs and then outputs the joint actions of the user and the application programs to the display unit, and then display images with the interactive effect are formed. By the adoption of the interactive advertisement system based on motion sensing, the motion sensing unit records and controls the programs so that the user interacts with the application programs, the user actively receives implanted advertisement information in the application programs in the interaction process, and the advertisement propagation effect is good.

Description

technical field [0001] The invention relates to an interactive advertisement system, in particular to an interactive advertisement system based on somatosensory. Background technique [0002] With the continuous development of information technology, more and more outdoor, indoor (mall) and elevator advertisements are flooding our lives. These ads are rolled over with pictures, text or video. At present, these advertisements still only have a simple playback function. Users passively watch all kinds of information without actively participating and browsing, resulting in a flood of information, and cannot pay attention to various useful information within the effective time. At the same time, advertisers cannot understand the viewing of advertisements. Detailed information on the number of people, age distribution, etc. Moreover, these advertisements cannot attract customers' attention. They can only give people a little impression through a lot of visual bombardment. Most...

AI Technical Summary

Problems solved by technology

At present, these advertisements still only have a simple playback function. Users passively watch all kinds of information without actively participating and browsing, resulting in a flood of information, and cannot pay attention to various useful information within the effective time. At the same time, advertisers cannot understand the viewing of advertisements. Detailed information such as the number of people and age distribution

Moreover, these advertisements cannot attract the attention of customers. They can only give people a little impression through a lot of visual bombardment. Most of the advertisements are instant and forgettable.

In view of the shortcomings of the existing advertising system, such as poor user experience, one-way transmission of information to users, and inability to attract users, a new interactive advertising system and method is proposed. In our system, we focus on human-computer interaction experience and add The entertainment function allows users to be willing to participate in the advertisement, accept the advertisement content in the process of experiencing entertainment, and improve the user's awareness of the product

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