Client information management system and method
A technology of customer information and management methods, which is applied in data processing applications, commerce, instruments, etc., can solve problems such as redundancy and customer information volume, and achieve high effectiveness, maintainability and scalability
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[0034] Specific embodiments of the present invention will be further described below in conjunction with the accompanying drawings.
[0035] Such as figure 1 As shown, an embodiment of a customer information management system is disclosed. The customer information management system includes: a customer information server 101 , an RFM analysis server 102 , a marketing analysis server 103 and an exception handling server 104 .
[0036] Among them, the data storage of the household information server 101 and the RFM analysis server 102 includes local and cloud, mainly database and Hbase, and the data sources include: enterprise internal data and enterprise external data; enterprise internal data include: customer service records, sales records ; The external data of the enterprise includes: the data entrusted by the enterprise to the third-party data service platform and the relevant data provided by the enterprise partner.
[0037] The customer information server 101 collects b...
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