System for collecting and/or pushing information based on user information of vending equipment

Abstract

The invention discloses a method and a system for collecting and / or pushing information based on user information of vending equipment. The method includes the following steps: S1, at least one type of information selected from shopping information, biological information and user feature information of a user identified by a vending equipment end is acquired; and S2, a background server of the system analyzes the feature parameters of the user according to the information acquired in S1. The system includes a first module used for acquiring user information, and a second module used for analyzing the user information acquired. According to the technical scheme, through collecting and pushing the information of automatic vending equipment, the pushing application is used more widely. Furthermore, the feature parameters of a user can be calculated by using at least one of shopping information, biological information and user feature information of the user as the operation basis, so that the features of the user can be better understood, and accurate information push is realized.

Description

technical field [0001] The present invention relates to the field of vending equipment, in particular to a system for collecting and / or pushing information based on user information of automatic vending equipment. Background technique [0002] At present, many Internet operators conduct data analysis on user information, such as cookie records of visited webpages, and then push suitable content, such as advertisements and videos, to users. For example, when a user searches for mobile phones on a search engine, the advertising space on the search engine will often display mobile phone sales information pushed by various shopping websites. Through accurate advertising, the exposure rate of shopping information can be increased, the cost of publicity can be reduced, and the convenience and efficiency of transactions can be improved. [0003] Chinese invention patent CN103838885B discloses a potential user retrieval and user model sorting method for advertising, including the f...

AI Technical Summary

Problems solved by technology

[0004] However, the defects of this patent and other existing technologies are: (1) there is no method for collecting information and pushing content for automatic vending equipment; Identification, so as to make targeted user identity judgments, such as pushing information closely related to the identity of a woman who is in menstruation, making user identification and message push more accurate; (3) only by collecting user browsing behavior Analysis pushes the information of the user without considering more user information, or in other words, only considers a certain type of user behavior information, but lacks consideration of other user information, such as the user's biological information, which may lead to the push results may be certain limitations

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