Selection method for telemarketing time period, terminal equipment and medium

Abstract

The invention is suitable for a data processing field and provides a selection method for a telemarketing time period, terminal equipment and a medium. The method includes the following steps: obtaining portrait data of a target client; extracting various attributes included in the portrait data, and respectively determining assessment values corresponding to each of the attributes; reading attribute values of each of the attributes in the portrait data; determining corresponding weight values of the attribute values in each preset time period; for each time period, calculating the probabilityvalue of incoming call answering of the target client during the time period according to the corresponding assessment values corresponding to each of the attributes and the corresponding weight values of the attribute values in the time period; and determining the time period during which the incoming call answering probability value is highest, and determining the time period as an optimal telemarketing time period of the target client. According to the method, the marketing efficiency is improved, and the client satisfaction is improved; and telemarketing seats no longer need to rely on client subjective appointment time to contact the client, thus increasing the initiative of sales promotion.

Description

technical field [0001] The invention belongs to the field of data processing, and in particular relates to a method for selecting a telemarketing time period, a terminal device and a medium. Background technique [0002] Telemarketing is a method of expanding the customer base in a planned, organized and efficient manner by using the telephone. In order to avoid telemarketing agents who can only randomly make a large number of customer calls and rely on luck to sell products to each customer, at present, the telephone sales systems of major enterprises have set up customer appointment functions. The specific function of this function is: through brief communication with each customer in advance, record the available time for calling as reported by the customer, so as to generate an appointment call task. Therefore, when a customer's callable time arrives, the agent can confirm the customer as the target customer at the current moment, and make a phone call to the target cus...

AI Technical Summary

Problems solved by technology

[0004] In view of this, the embodiment of the present invention provides a method for selecting a telemarketing time period, a terminal device and a medium, so as to solve the problem in the prior art that the agents can only be in a passive state when contacting customers, thus reducing the dialing efficiency. question

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