Internet public opinion analysis method and device and computer readable storage medium

Abstract

The invention discloses an internet public opinion analysis method. The method includes the following steps: determining a public opinion event, and collecting public opinion articles related to the public opinion event; preprocessing the collected public opinion articles, and obtaining a vocabulary collection in the public opinion articles to characterize the public opinion articles; performing clustering analysis on the vocabulary collection by adopting a clustering algorithm, generating a plurality of viewpoints of the public opinion event, and calculating a word vector of the viewpoints; extracting a core topic from the vocabulary collection contained in the viewpoints; calculating an emotional score of the viewpoints through an emotional scoring model, and calculating the level of popularity of the viewpoints; and calculating a public opinion index of the viewpoints according to the emotional score and the level of popularity, and determining that the viewpoint of which the absolute value of the public opinion index is greater than a preset threshold is an abnormal viewpoint, generating early warning information according to the abnormal viewpoint and the core topic, and outputting the early warning information. The invention also provides an internet public opinion analysis device and a computer readable storage medium. According to the scheme of the invention, the monitoring and early warning capabilities for public opinions can be improved.

Description

technical field [0001] The present invention relates to the field of computer technology, in particular to a network public opinion analysis method, device and computer-readable storage medium. Background technique [0002] Internet public opinion refers to the Internet public opinion with different views on social events popular on the Internet, and it is a form of public opinion. It is mainly based on the network as the carrier, with the event as the core, the public's emotion, attitude, opinion, expression, dissemination and interaction of the event, and the collection of subsequent influence. [0003] Through the Internet, the public's highly influential and tendentious speeches and opinions on certain hot spots and focus issues in real life are disseminated. Internet public opinion can be expressed in a variety of ways, such as news comments, forum posts, Weibo blog posts, WeChat articles, etc. In recent years, the impact of Internet public opinion on the order of pol...

AI Technical Summary

Problems solved by technology

The current mainstream public opinion system mainly involves the participation of personnel. For example, there are public opinion analysts in the industry who screen public opinions and then track the system, so as to have a rough judgment on the impact of events on their public opinion status, but this kind of solution exists. The lack of comprehensive monitoring of media sources and the lack of an automated public opinion index calculation scheme lead to the inability of the existing public opinion system to accurately obtain the specific public opinion index of the event, and cannot accurately give early warning

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