E-commerce public praise evaluation method and system and electronic equipment

Abstract

The invention provides an e-commerce public praise evaluation method and system and electronic equipment, and relates to the technical field of e-commerce. The method comprises the following steps ofobtaining an index vector of a magnitude public praise level through the comment data; calculating the index vector of the magnitude public praise level by using a preset magnitude public praise levelcalculation model to obtain a magnitude public praise level result; establishing a mapping relationship with the comment data through a preset sensitive keyword group; calculating the mapping relation by using a preset content public praise grade calculation model to obtain a content public praise grade result; and carrying out weighted calculation on the magnitude public praise grade result andthe content public praise grade result through a preset public praise calculation model to obtain a public praise grade of the target consumer product. Multi-dimensional evaluation is carried out on the index data, and the problem of poor evaluation precision caused by single index is solved.

Description

technical field [0001] The invention relates to the technical field of e-commerce, in particular to an e-commerce word-of-mouth evaluation method, system and electronic equipment. Background technique [0002] In recent years, with the popularization and development of computer and Internet technology, the way consumers shop and consume has undergone tremendous changes. E-commerce has become the mainstream transaction mode due to its high convenience and high cost performance. With the vigorous development of e-commerce, the credit problems of merchants and the quality of goods also follow. The emergence of these problems restricts the development of the e-commerce market and also brings economic losses to consumers. [0003] After many consumers complete the transaction of goods on the e-commerce platform, they will evaluate and comment on the goods they purchased, explaining the experience evaluation after using the goods and receiving services. Compared with the traditi...

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Problems solved by technology

[0006] In view of this, the purpose of the present invention is to provide an e-commerce word-of-mouth evaluation method and system to solve the problems of unsound product word-of-mouth evaluation mechanism and poor product word-of-mouth evaluation existing in current e-commerce platforms

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