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Information processing method, information processing system and information processing device

A technology for processors and recommended items, applied in data processing applications, advertising, business, etc., can solve problems such as unable to adapt to continuously changing user preferences, unable to solve "cold start", etc., to achieve the effect of increasing returns and reducing disgust

Inactive Publication Date: 2019-08-16
BEIJING DIDI INFINITY TECH & DEV
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The personalized recommendation method in the related art is based on the recommendation algorithm to generate an algorithm model. This algorithm mainly analyzes data offline, so it cannot solve the problem of "cold start" (when there are new products or feature data of new users are sparse), and cannot Adaptive to changing user preferences

Method used

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  • Information processing method, information processing system and information processing device
  • Information processing method, information processing system and information processing device

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Embodiment Construction

[0115] The following descriptions are provided to enable those of ordinary skill in the art to implement and utilize the present invention, and are provided in the context of specific applications and their requirements. Various modifications to the disclosed embodiments of the present invention will be apparent to those skilled in the art, and the general principles defined herein can be applied to other embodiments without departing from the spirit and scope of the present invention. and applications. Thus, the invention is not limited to the embodiments shown, but is to be accorded the widest scope consistent with the claims.

[0116] The terms used herein are for describing specific exemplary embodiments only, and do not limit the scope of the present invention. As used herein, the singular forms "a", "an" and "the" may also include the plural forms, unless the context clearly suggests an exception. It is further understood that when the terms "comprising", "comprises", ...

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Abstract

The present disclosure relates to systems and methods for personalized recommendation. The systems may perform the methods to detect an application executing on the user terminal. The systems may perform the methods to communicate with the application with respect to a service request sent by the user via the user terminal. The systems may perform the methods to obtain one or more current context-related features and one or more current-user-related features with respect to the user, and a plurality of candidate recommendation items. The systems may perform the methods to select a target recommendation item from the plurality of candidate recommendation items based on the one or more current context-related features and the one or more current user-related features, using a trained recommendation model, and provide the target recommendation item to the application to generate a presentation, on a display of the user terminal of the user.

Description

[0001] Cross References to Related Applications [0002] This application claims the priority of Chinese Application No. 201710751923.4 filed on August 28, 2017, the entire contents of which are hereby incorporated by reference. technical field [0003] The present invention relates to the technical field of intelligent recommendation, in particular to an information processing method, an information processing system, a computer device, and a computer-readable storage medium. Background technique [0004] The personalized recommendation method in the related art is to generate an algorithm model based on a recommendation algorithm. This algorithm mainly analyzes data offline, so it cannot solve the problem of "cold start" (when there are new products or feature data of new users are sparse), and cannot Adaptive to changing user preferences. Therefore, it will become a future development trend to find the most suitable advertising delivery strategy through the combination o...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q10/00
CPCG06Q30/0251G06Q10/00G06Q30/02G06Q30/0246G06Q30/0247G06Q30/0271G06Q30/0277
Inventor 李辉捷王坤黄泽香
Owner BEIJING DIDI INFINITY TECH & DEV
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