Advertisement content self-service delivery method and device, storage medium and computer equipment

A technology for advertising content and advertising machines, which is applied in the field of advertising machines to achieve the effects of improving utilization, reducing links and improving efficiency

Pending Publication Date: 2020-06-05
深圳市胜博恩科技有限公司
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  • Abstract
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  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The main purpose of the present invention is to provide a method for self-service delivery of advertising content, aiming to solve the technical problems of improving the efficiency of advertising for merchants and reducing the cost of operators

Method used

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  • Advertisement content self-service delivery method and device, storage medium and computer equipment
  • Advertisement content self-service delivery method and device, storage medium and computer equipment
  • Advertisement content self-service delivery method and device, storage medium and computer equipment

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Embodiment Construction

[0049] It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0050] refer to figure 1 , the present invention provides a method for self-service delivery of advertising content, the method has a corresponding intelligent advertising system, including:

[0051] S1: Establish an artificial intelligence model, wherein the artificial intelligence model includes the audience attributes corresponding to each advertising machine;

[0052] S2: Determine the target advertising machine for playing the advertisement according to the user's first choice, wherein the number of the target advertising machine is at least one;

[0053] S3: According to the user's second choice, determine the location and delivery time of each target advertising machine, and combine the artificial intelligence model to calculate the advertising delivery fee;

[0054] S4: Receive and review the advertisement c...

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Abstract

The invention provides an advertisement content self-service delivery method and device, a storage medium and computer equipment, and the method is provided with a corresponding intelligent advertisement system and comprises the steps: building an artificial intelligence model which comprises audience attributes corresponding to all advertisement machines; determining at least one target advertising machine for playing advertisements according to the first selection of the user; according to the second selection of the user, determining the position and delivery time of each target advertisingmachine, and calculating the advertisement delivery cost in combination with the artificial intelligence model; receiving and auditing the advertisement content uploaded by the user, and analyzing whether the advertisement content meets the specification or not; and if yes, enabling the target advertising machines to play the paid advertising content at the same time. Compared with the prior art,the scheme has the advantages that the advertisement putting efficiency of merchants is improved, and the cost of operators is reduced.

Description

technical field [0001] The present invention relates to the technical field of advertising machines, in particular to a method, device, storage medium and computer equipment for self-service delivery of advertising content. Background technique [0002] With the development of mobile Internet technology and the continuous improvement of merchants' advertising awareness, advertisements have permeated all aspects of daily life. A large number of advertising machines are arranged in various places such as subway stations, buildings, shopping malls, supermarkets and elevators. [0003] In the process of placing the advertisement content of the existing advertising machine, it is usually necessary for the advertising agency to communicate with the operator of the advertising machine, and then the operator of the advertising machine uniformly arranges the location and time period of the advertising content. This single method not only has low advertising efficiency, but also grea...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0251G06Q30/0273
Inventor 杨文静邓秀霞
Owner 深圳市胜博恩科技有限公司
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