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Information pushing method and device, terminal and storage medium

A technology of pushing information and waiting to be pushed, which is applied in the field of information processing, and can solve the problems of excessive, frequent, and inaccurate push of user-favorite information in the application program, so as to promote healthy development, improve accuracy, increase activity and The effect of favorability

Inactive Publication Date: 2021-10-08
PINGAN PUHUI ENTERPRISE MANAGEMENT CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] In view of this, the embodiments of the present application provide a method, device, terminal, and storage medium for pushing information, so as to solve the problem in the prior art that the push method of the application program is too frequent and cannot be accurately pushed to the user's favorite information

Method used

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  • Information pushing method and device, terminal and storage medium
  • Information pushing method and device, terminal and storage medium
  • Information pushing method and device, terminal and storage medium

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Embodiment Construction

[0053] In order to make the purpose, technical solution and advantages of the present application clearer, the present application will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present application, and are not intended to limit the present application.

[0054] In the description of the embodiments of this application, unless otherwise specified, " / " means or, for example, A / B can mean A or B; "and / or" in this article is only a description of the association of associated objects A relationship means that there may be three kinds of relationships, for example, A and / or B means: A exists alone, A and B exist simultaneously, and B exists alone. In addition, in the description of the embodiments of the present application, "plurality" refers to two or more than two.

[0055] Hereinafter, the terms "first" and "second" are us...

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Abstract

The invention is suitable for the technical field of information processing, and provides an information pushing method and device, a terminal and a storage medium. The method comprises the steps of obtaining multiple pieces of to-be-pushed information corresponding to a target application program; determining a user information association degree corresponding to each piece of to-be-pushed information; determining a processing mode corresponding to each piece of to-be-pushed information according to the user information association degree corresponding to each piece of to-be-pushed information, wherein the processing mode comprises the steps of pushing to-be-pushed information to a target user and shielding the to-be-pushed information; and according to the processing mode corresponding to each piece of to-be-pushed information, processing each piece of to-be-pushed information. According to the scheme, on one hand, the information pushing accuracy is improved, that is, important information is accurately and timely pushed to the user; and on the other hand, unimportant information is directly shielded and is not pushed to the user, so that the activeness and the favor of the user to the application program are improved, the user is prevented from directly closing the information pushing function, and the benign development of the application program is promoted.

Description

technical field [0001] The present application belongs to the technical field of information processing, and in particular relates to a method, device, terminal and storage medium for pushing information. Background technique [0002] With the development of modern technology, more and more information is pushed on the application. For example, news apps will push relevant news to users every day; video apps will push TV dramas and movies to users every day; loan apps will push loan information and repayment information to users every day. When the application needs to be updated, the update information will also be pushed to the user. [0003] Benign push will increase the user's activity and favorability of the application to a certain extent. However, the push method of the existing application program is too frequent, which brings great troubles to the user, causing the user to even turn off the push function. Therefore, there is an urgent need for a flexible informat...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04L29/08G06F16/9535G06Q30/02G06Q30/06
CPCG06F16/9535G06Q30/0271G06Q30/0631H04L67/55
Inventor 陈优优
Owner PINGAN PUHUI ENTERPRISE MANAGEMENT CO LTD
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