Information processing method and device, equipment and storage medium

An information processing method and confidence technology, applied in the computer field, can solve problems such as low accuracy of attention, achieve the effect of solving the problem of detection errors and improving accuracy

Pending Publication Date: 2021-12-28
JINGDONG TECH HLDG CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] Embodiments of the present application provide an information processing method, device, device, and storage medium to solve the problem of low accuracy of the degree of attention determined in the prior art

Method used

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  • Information processing method and device, equipment and storage medium
  • Information processing method and device, equipment and storage medium
  • Information processing method and device, equipment and storage medium

Examples

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Embodiment Construction

[0063] Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, the same numerals in different drawings refer to the same or similar elements unless otherwise indicated. The implementations described in the following exemplary examples do not represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatuses and methods consistent with aspects of the present disclosure as recited in the appended claims.

[0064] First, the nouns involved in the embodiments of the present application are explained:

[0065] Euler angle: It is the rotation angle of the object around the three coordinate axes (x, y, z axes) of the coordinate system. Among them, the coordinate system can be the world coordinate system or the object coordinate system, and the rotation order is also arbitrary. Euler angles ...

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Abstract

The embodiment of the invention provides an information processing method and device, equipment and a storage medium, and the method comprises the steps: obtaining a to-be-processed image, carrying out the processing of the to-be-processed image, determining the face angle information of the face, the confidence value of the face angle information, the sight angle information of the eyes in the face and the confidence value of the sight angle information, and finally, according to the face angle information, the confidence value of the face angle information, the sight angle information and the confidence value of the sight angle information, determining the visual angle of the eyes in the face; and determining an attention analysis result of the user to which the face belongs to the target object. In the technical scheme, the attention of the pedestrian to the advertisement screen is jointly determined based on face angle detection and eye sight angle detection, the accuracy of face detection is improved, and the problem of detection errors possibly caused by inconsistency of the gazing direction and the face orientation is solved.

Description

technical field [0001] The embodiments of the present application relate to the field of computer technology, and in particular, to an information processing method, device, device, and storage medium. Background technique [0002] With the continuous deepening of social informatization, advertising has become one of the mainstream forms of modern cultural communication and commercial publicity, and the effective placement of advertising can increase the attention of the society and promote the conversion rate of products to a certain extent. Usually, whether an advertisement is served effectively can be measured by whether the advertisement is paid attention to. [0003] In the prior art, the main method for determining whether an advertisement is paid attention to is as follows: according to the product sales after the advertisement is placed and a small-scale manual investigation, the degree of attention of the advertisement that has been placed is determined. [0004] H...

Claims

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Application Information

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IPC IPC(8): G06K9/00G06Q30/02
CPCG06Q30/0242
Inventor王占亮
OwnerJINGDONG TECH HLDG CO LTD