Block-Based Encoding and Decoding Information Transference System and Method
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a technology of information transfer and block-based encoding, applied in the field of data encoding and decoding systems, can solve the problems of few ways of quickly gathering further information on, or promotions for, products based on observation of television or print, and achieve the effect of facilitating financial transactions and data exchange, dissemination, management and exchang
Inactive Publication Date: 2008-09-04
LINCOLN LARRY A +1
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[0004]The invention provides methods, apparatuses, and systems enabling an information exchange system allowing for the transmission of a message carrier containing at least one message code along with video and television data, as well as subsequent capture and decoding of the message carrier to identify the at least one message code. As discussed herein, implementations of the invention can be used in connection with an electronic commerce and data interchange system featuring a Universal Digital Assistant (UDA) that facilitates financial transactions and data interchange, as well as dissemination, management and exchange of commercial information (e.g., advertising, promotions, sales announcements, and the like) and personal information (e.g., address and other contact information, driver's license number, and memberships). The invention, in one implementation, provides an end-to-end e-commerce solution that can transform a mobile phone / PDA (Personal Digital Assistant) into a Universal Digital Assistant configured to receive data (e.g., advertising, promotions, and sales announcement information) based on message codes encoded into message carriers disseminated through advertising and content from analog and digital television broadcasts, television receivers, the Internet, wireless signals, radio broadcasts, satellite broadcasts, and print media.
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Beyond these methods, however, there are few ways of quickly gathering further information on, or promotions for, products based upon an observation of a television or print advertisement.
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[0014]FIG. 1 illustrates an electronic commerce system 10 utilizing a data encoding and decoding scheme according to one implementation of the invention. As FIG. 1 illustrates, electronic commerce system 10 includes one or more universal digital assistants (UDA) 90 that can receive data from a media source, for example, a display device 95 having a display screen 96. Electronic commerce system 10 also includes a UDA application site 50 that interacts with UDA 90 to facilitate financial transactions and carry out other processes as described herein. UDA 90 interacts with UDA application site 50 through a telecommunications network 20 and a computer network 40. Electronic commerce system 10 can also include a merchant system 60, an advertising system 62, at least one network access device such as client computer 64, at least one transaction processing network 70 (e.g., an Automated Clearing House (ACH) network, credit card network, etc.), and one or more financial institutions 72.
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Abstract
Methods, apparatuses, and systems enabling an information exchange system allowing for the transmission of a message carrier containing at least one message code along with video and television data, as well as subsequent capture and decoding of the message carrier to identify the at least one message code. As discussed herein, implementations of the invention can be used in connection with an electronic commerce and data interchange system featuring a Universal Digital Assistant (UDA) that facilitates financial transactions and data interchange, as well as dissemination, management and exchange of commercial information (e.g., advertising, promotions, sales announcements, and the like) and personal information (e.g., address and other contact information, driver's license number, and memberships). The invention, in one implementation, provides an end-to-end e-commerce solution that can transform a mobile phone / PDA (Personal Digital Assistant) into a Universal Digital Assistant configured to receive data (e.g., advertising, promotions, and sales announcement information) based on message codes encoded into message carriers disseminated through advertising and content from analog and digital television broadcasts, television receivers, the Internet, wireless signals, radio broadcasts, satellite broadcasts, and print media.
Description
CROSS-REFERENCE TO RELATED APPLICATION[0001]The present application claims the benefit of U.S. Provisional Application Ser. No. 60 / 413,926 filed Sep. 26, 2002.FIELD OF THE INVENTION[0002]The present invention relates to data encoding and decoding systems and, in one implementation, to an interactive electronic commerce system that utilizes code blocks to communicate message codes to users viewing television and other video images.BACKGROUND OF THE INVENTION[0003]Except for the emergence of the Internet, there have been few significant improvements in the way consumers can quickly and easily retrieve information for, or promotions pertaining to, products they see. When a consumer views product advertisements on television or in print media, they often want further information about the products. Consumers may also desire special promotions or deals for these products. This requires a consumer to first remember which products they want further information on, and then go and find this...
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Patent Type & Authority Applications(United States)
IPC IPC(8): H04Q7/22H04M3/00
CPCH04M11/08G06Q30/02
Inventor LINCOLN, LARRY A.NEMIROFSKY, FRANK ROBERT