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Ergonomic Mascara Applicator

a mascara applicator and ergonomic technology, applied in the field of cosmetics, can solve the problems of difficult and tiresome mascara application, and achieve the effect of increasing friction between the handle portion and the thumb or finger

Inactive Publication Date: 2011-07-21
AVON PROD INC
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Benefits of technology

[0011]In some embodiments, the head portion has a terminal arcuate edge at the distal end thereof, said arcuate edge being concave with respect to the head portion. The head portion may also have an arcuate cross-section about its longitudinal axis. In an alternative embodiment, the head portion may include a first support and a second support defining an opening therebetween for receiving a transfer element. The transfer element may be mounted between the first and second supports. Additionally, the handle portion may include finger grip enhancements or cut-outs to increase friction between the handle portion and the thumb or fingers.

Problems solved by technology

Because of the manner in which a conventional mascara applicator is held and manipulated the application of mascara can be a difficult and tiresome exercise.

Method used

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  • Ergonomic Mascara Applicator
  • Ergonomic Mascara Applicator
  • Ergonomic Mascara Applicator

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Embodiment Construction

[0033]The inventive applicator for applying a cosmetic composition generally includes angles and / or curvatures that provides an ergonomic shape to improve a user's comfort in applying the cosmetic composition. Specifically, the applicator according to the invention is particularly useful for application of a cosmetic composition, such as mascara, to the eye. The applicator according to the invention may also be useful for application of a variety of cosmetic and personal care products to keratin fibers or to the skin, including without limitation, eyeliner, hair dye, lipliner, lipstick, lipcolor, lip gloss, etc. As used herein, the term “keratin fibers” may include, without limitation, eyelashes, eyebrows, or hair of any part of the body, including the scalp. It is believed that the applicator of the present invention has an advantageous shape that allows the applicator to be more conveniently held in the hand of a user and more easily manipulated by a single hand to apply the cosme...

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PUM

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Abstract

An ergonomic applicator is provided for applying a cosmetic composition to the eyelashes. The applicator comprises a handle portion and a head portion wherein the longitudinal axis of the head portion is positioned or can be rotatably positioned at an obtuse angle with respect to the longitudinal axis of the handle. The handle being suitable dimensioned for holding between the thumb and fingers without rotation of the handle. The head portion having at its distal end means for holding a charge of cosmetic composition and transferring it to the eyelashes on contact therewith, such as but not limited to, bristles, projections, indentations fins, tines, Velcro, teeth, grooves, sponges and flocked surfaces.

Description

[0001]This application claims priority to International Application Serial No. PCT / US09 / 60252 filed Oct. 9, 2009 which claims priority to U.S. Provisional Patent Application Ser. No. 61 / 104,368, filed Oct. 10, 2008, U.S. Provisional Patent Application Ser. No. 61 / 104,369, filed Oct. 10, 2008, and U.S. Provisional Patent Application Ser. No. 61 / 104,373, filed Oct. 10, 2008, the disclosures of which are hereby incorporated by reference herein.FIELD OF INVENTION[0002]The present invention relates generally to applicators for cosmetics. More particularly, the present invention relates to ergonomic applicators for applying a cosmetic composition to eyelashes.BACKGROUND OF THE INVENTION[0003]Conventional applicators for applying mascara compositions to eyelashes generally include a brush held on an elongated rod that is connected to a handle. The bristles of the brush project radially from the rod. The brush and rod are usually housed in a cylindrical container. The brush handle forms a c...

Claims

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Application Information

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IPC IPC(8): A45D40/26A46B5/02
CPCA45D40/262A46B5/0075A46B5/0079A46B2200/1053A46B5/026A46B15/0091A46B5/02
Inventor CERUTTI, DAVIDORNOSKI, GREGORY A.EARNSHAW, PAULSTONEHOUSE, DAVID
Owner AVON PROD INC
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