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Method for improving the effect of advertisement distribution

A technology for advertising release and effectiveness, applied in the network field, can solve the problems of low degree of personalization and waste of funds, and achieve the effect of increasing credibility, increasing efficiency, and reducing waste of advertising costs.

Inactive Publication Date: 2008-01-09
徐蔚
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] The purpose of the present invention is to invent a method that can automatically attract users to watch advertisements and improve the effectiveness of advertisements for the problems of waste of funds and low degree of personalization in the existing advertisement release methods

Method used

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  • Method for improving the effect of advertisement distribution

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Embodiment Construction

[0016] The present invention will be further described below in conjunction with the accompanying drawings and embodiments.

[0017] As shown in Figure 1.

[0018] A method of increasing the effectiveness of advertising comprising the steps of:

[0019] First of all, by installing the corresponding software on the network terminal, the network terminal has (1) advertising terminal triggering function, (2) advertisement acceptance, selection, recommendation and timing functions, (3) advertisement playing function, providing network terminal users with Watch and recommend ads to get ready;

[0020] Secondly, the network terminal automatically uploads the user's basic information and corresponding selection definitions to the network server under the control of the above-mentioned software;

[0021] Third, the network server is responsible for the release of advertisements, records the basic information of network terminal users, sends the corresponding advertisements to the ne...

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Abstract

The method comprises: installing a software program used for selecting ad term, receiving the releasing and counting the effect into the network terminal; setting up management software program on the network server; returning the rewarding form for user's watching and the recommended action to the user terminal. The invention can raise the activeness of users to watch the advertisement.

Description

technical field [0001] The invention relates to a network technology, in particular to a method for publishing advertisements on the network, in particular to a method for improving the effectiveness of advertising. Background technique [0002] At present, advertising on the Internet is a very popular marketing strategy for businesses. In order to attract users and increase the audience rate, people have applied for various methods to improve the efficiency of online advertising, but none of the existing methods is sufficient. Take advantage of all news on the network terminal. For example, using Message hook to intercept the messages generated in the application program on the network terminal, and using the intercepted message as the trigger of the advertising program, can make full use of all the messages on the network terminal, while the existing technology only uses the information output to the man-machine The prompt information triggered by the message on the inter...

Claims

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Application Information

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IPC IPC(8): H04L12/16G06Q30/00H04L29/06G06Q30/02
Inventor 徐蔚
Owner 徐蔚
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