System and method for forecasting new business market based on data development

Abstract

The invention discloses a system for predicting the new business market based on data mining and the method thereof. The method is used for predicting the number of clients and profit of a new product or a new business through the existing products, business and the related client resource data. The method comprises the following steps: (1) determining industry latitude according to the characteristics of different industries; (2) collecting data of the original business according to the required latitude data; (3) calculating and predicting according to the collected data to obtain the result of analysis and prediction; and (4) adding empirical data adjustment parameters and rectifying empirical data through the parameters in the process of calculation and analysis, thereby improving the precision of prediction. The system comprises four parts of an industry latitude determining module through parameters, a data collecting module, a prediction module and an empirical data adjustment parameter module. The method can be used for predicting the new business in various industries, so that enterprises data can support the new business decisions.

Description

Technical field: [0001] The present invention relates to the fields of data mining and computer-aided decision-making, and can also be said to be the application of data mining in the field of computer-aided decision-making. Specifically, it is a method to predict the number of customers and benefits of new products or businesses through existing products, businesses and related customer resource data. Background technique: [0002] The current era is the era of information technology. Most enterprises have completed the informatization of operation and management, especially in banks, insurance, telecommunications and other enterprises that use more information technology. They all have their own customer resource management systems, but the collected The data often cannot be analyzed effectively and cannot be used for market prospect prediction of new products. In this way, using data mining, there is a demand for market forecasting of new products or new businesses in de...

AI Technical Summary

Problems solved by technology

[0002] The current era is the era of information technology. Most enterprises have completed the informatization of operation and management, especially in banks, insurance, telecommunications and other enterprises that use more information technology. They have their own customer resource management systems, but the collected The data often cannot be analyzed effectively and cannot be used for market prospect prediction of new products

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