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Data interaction method and device based on on-line video

A data interaction and video technology, which is applied in the fields of electronic digital data processing, digital data information retrieval, special data processing applications, etc., can solve the problems of consuming manpower and material resources, increasing the amount of streaming media data transmission in video communication lines, and occupying processing resources. , to save manpower and material costs, improve online shopping experience, and improve data transmission speed.

Active Publication Date: 2012-11-28
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, this processing method needs to embed advertising content in the video, which increases the transmission volume of streaming media data in the video communication line, easily causes data congestion, and reduces the viewing fluency of the video screen; and this processing method needs to be updated when uploading the video Format conversion not only consumes manpower and material resources, but also seriously occupies the processing resources of the server or format conversion processing equipment; at the same time, this processing method can only display the product information corresponding to the embedded advertisement, and cannot help users quickly complete the online shopping process

Method used

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  • Data interaction method and device based on on-line video
  • Data interaction method and device based on on-line video
  • Data interaction method and device based on on-line video

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Embodiment Construction

[0075] In order to make the above objectives, features and advantages of the application more obvious and understandable, the application will be further described in detail below in conjunction with the drawings and specific implementations.

[0076] reference figure 1 , Shows a step flow chart of Embodiment 1 of an online video-based data interaction method of the present application. The feature frame of the online video is provided with a trigger point for calling specific data information. This embodiment may specifically include the following Steps:

[0077] Step 101: In the process of playing the online video, when the trigger point on the characteristic frame is triggered, perform step 102 and step 103:

[0078] Step 102: Invoke corresponding specific data information according to the trigger point;

[0079] Step 103: Generate a pop-up layer, and display the specific data information in the pop-up layer.

[0080] In a specific implementation, the trigger point may be triggered ...

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Abstract

The invention provides a data interaction method based on an on-line video. A triggering point for calling specific data information is arranged in a feature frame of the on-line video. The method comprises the following steps: in the process of playing the on-line video, if the triggering point on the feature frame is triggered, calling the corresponding specific data information according to the triggering point; and generating a popup layer, and displaying the specific data information in the popup layer. By using the data interaction method based on the on-line video, a user can quickly acquire commodity information in the on-line video so as to quickly finish on-line shopping; and therefore, the data transmission speed of a video communication line is increased, the processing resources of a server or format conversion processing equipment can be saved, and the on-line shopping experience of the user can be effectively enhanced.

Description

Technical field [0001] This application relates to the technical field of network data interaction, in particular to a data interaction method based on online video, and a data interaction device based on online video. Background technique [0002] E-commerce (Electronic Commerce, EC) refers to a wide range of commercial trade activities around the world, in the open network environment of the Internet, based on browser / server application methods, buyers and sellers conduct various business activities without meeting each other to realize consumers A new type of business operation model for online shopping, online transactions between merchants and online electronic payments, as well as various business activities, transaction activities, financial activities and related integrated service activities. [0003] With the further popularization and application of the Internet in China, online shopping has gradually become one of the mainstream consumer behaviors. Online shopping is t...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/2668G06F17/30G06Q30/06
CPCH04N21/4722H04N21/47815H04N21/4725H04N21/4333H04N21/44222H04N21/4312H04N21/6125G06F17/30H04N21/4622H04N21/2668H04N21/8583G06F17/30855H04N21/4316H04N21/47205H04N21/84G06Q30/06G06F16/748H04N21/44224
Inventor 蔡景助
Owner ALIBABA GRP HLDG LTD
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