Intelligent streetlamp and advertising server and system

Abstract

An intelligent streetlamp comprises a user identification unit, a storage unit, a communication unit, a control unit and a display unit. The user identification unit is used for identifying an electronic tag contained by a user terminal staying within a given range so as to acquire the storage and consumption habit information of the electronic tag. The control unit generates advertisement demand information comprising the consumption habit information and transmits the advertisement demand information to the server through the communication unit, the server is triggered to acquire corresponding advertisement information according to the consumption habit information contained in the advertisement demand information, and the display unit displays the received advertisement information. The invention also provides an advertising server and an advertising system. By utilizing the intelligent streetlamp, the advertising server and the advertising system, the intelligent streetlamp identifies the user information of the peripheral users, and the server transmits the scheduled advertisement information to the intelligent streetlamp to be displayed according to the user information, so that the intelligent streetlamp can pointedly provide advertisement information to the registered users surrounding the intelligent streetlamp.

Description

Technical field [0001] The invention relates to a road traffic monitoring service system, in particular to an intelligent street lamp and an advertisement delivery server and system. Background technique [0002] As the municipal construction becomes more and more perfect, street lights can basically be spread all over any road, square and other places. However, traditional street lights can only provide lighting during preset time periods, and their functions are relatively simple. Some street lights have advertising light boxes installed on the poles, and the advertising content can be replaced as needed. However, this kind of street light can only provide a small amount of static information for citizens, and specific staff can change the advertising content, and cannot dynamically and timely provide information such as bus information, news, and discount advertisements according to the needs of different passengers. Summary of the invention [0003] In view of this, it is nec...

AI Technical Summary

Problems solved by technology

However, traditional street lamps can only provide lighting during a preset period of time, and their functions are relatively single. Some street lamps have advertising light boxes installed on their poles, and the advertising content can be changed as needed

However, this kind of street lamp can only provide a small amount of static information for citizens, and the advertising content is replaced by specific staff members, and it cannot dynamically and timely provide information such as bus information, news, preferential advertisements, etc. according to the needs of different passengers.

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