Promotion effect examination system
A performance and advertising technology, applied in the field of promotion effect assessment system, can solve problems affecting the enthusiasm of network promoters and achieve the effect of improving work ability
Inactive Publication Date: 2016-09-28
FOSHAN HENGNAN MICRO TECH
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Problems solved by technology
Nowadays, for network promoters, there is often only fixed salary or sales performance, and the factors of sales performance are often not only related to the promotion effect, but may also be related to the level of customer service reception or operation level, which affects the enthusiasm of network promoters
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[0017] Specific embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings. It should be understood that the specific embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.
[0018] The present invention proposes a promotion effect assessment system, which includes a data acquisition module, a database module, and a performance analysis module;
[0019] The data collection module is used to collect online store information to build an information database and store it in the database module;
[0020] The database module is used to store data information to be called by the performance analysis module;
[0021] The performance analysis module is used to perform performance analysis on store data information to obtain assessment results.
[0022] Specifically, the online store information collected by the data collection module inclu...
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The invention provides a promotion effect examination system which includes a data acquisition module, a database module, and a merit analysis module. The merit analysis module conducts merit analysis on information of online shops acquired by the data acquisition module and obtain an examination result, the information including number of visitors, number of visitors who overview one page, number of advertisement presentation, bounce rate, advertisement fees, and the like data. According to the invention, the system can preset examination items, examination standards, examination evaluation, and weights, can conduct automatic analysis and examination, conducts analysis through key examination factors such as visitor number, clicking rate examination, bounce rate, advertisement cost, order cost, and the like key factors, better feedbacks working ability and promotion progress of promotion workers so as to help workers to increase working ability, improve deficiency and guarantee lasting progress.
Description
technical field [0001] The invention mainly relates to the field of electronic commerce, in particular to a system for assessing promotion effects. Background technique [0002] The value of e-commerce is to allow consumers to shop and pay online through the Internet, saving time and space for customers and businesses, and greatly improving transaction efficiency. Especially for busy office workers, it also saves a lot of their precious time. In the 21st century when consumer information is diversified, it has become a consumer habit to learn about product information in local shopping malls through online channels such as Baidu Microshopping, Taobao, and Newegg without leaving home, and then enjoy on-site shopping. [0003] The operation of both e-commerce and physical stores is inseparable from assessment. The purpose of assessment is not only for assessment, but more importantly, feedback, feedback on promotion effects, and help improve the ability of network promoters. ...
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IPC IPC(8): G06Q10/06G06Q30/02
CPCG06Q10/06393G06Q10/06398G06Q30/02G06Q30/0242
Inventor 郑俊杰
Owner FOSHAN HENGNAN MICRO TECH