Active advertisement delivery system and realization method
An active advertising technology, applied in the field of advertising technology and application, can solve problems such as deepening the effect of advertising, and achieve the effect of deepening advertising and good advertising effect
Inactive Publication Date: 2017-03-08
HANGZHOU LINGYING TECH CO LTD
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Problems solved by technology
[0005] The present invention proposes an active advertising delivery system and implementation method that can solve the collection of advertising delivery effects and feedback data processing, deepen the delivery effects, etc., so that the advertiser can clearly understand the advertising delivery effects, relevant information about the advertisement being paid attention to, etc., and solve the problem of Defects in the prior art and deficiencies in use
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[0023] The specific embodiments of the present invention will be further described below in conjunction with the accompanying drawings. It should be noted here that the descriptions of these embodiments are used to help understand the present invention, but are not intended to limit the present invention. In addition, the technical features involved in the various embodiments of the present invention described below may be combined with each other as long as they do not constitute a conflict with each other.
[0024] refer to figure 1 A schematic structural diagram of an active advertisement delivery system and its implementation method is shown. An active advertisement delivery system, comprising an interactive terminal 1 for installing interactive terminal software, an advertisement delivery terminal 2, a transmission medium 3 and a management platform 4, the advertisement delivery terminal 2 is provided with an infrared detector, and the The distance between the interacti...
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The invention belongs to the field of advertisement delivery technology and applications, and particularly relates to an active advertisement delivery system, which comprises an interaction terminal, an advertisement delivery terminal, a transmission medium and a management platform, wherein the advertisement delivery terminal is provided with an infrared detector for carrying out real-time detection on a distance between the interaction terminal and the advertisement delivery terminal in an infrared detection mode, communication connection with the interaction terminal is built, a prompt message is sent to the interaction terminal through the communication connection, the interaction terminal is prompted to scan the advertisement delivery terminal, the interaction terminal acquires the content displayed by the advertisement delivery terminal, and the content is uploaded to the management platform via the transmission medium. According to the active advertisement delivery system and the realization method provided by the invention, the time and the place for advertisements to which an advertisement delivery person group pays attention to can be effectively collected, and the advertisement delivery effects can be deepened through data analysis and processing. The invention also discloses a method of realizing the active advertisement delivery system.
Description
technical field [0001] The invention relates to an active advertisement delivery system and implementation method that can solve the collection of advertisement placement effects and feedback data processing, deepen the placement effects, etc., and make the advertisement placement effect clear to the advertisement placement person, the related information that the advertisement is paid attention to, etc. The invention belongs to the field of advertising delivery technology and application. Background technique [0002] The advertising system is mainly composed of three parts: advertising slots, advertising elements, and advertising delivery rules. It mainly outputs advertising elements to different advertising slots according to different policy rules. Among them, the advertising slot mainly describes the position, shape, size, etc. of the advertisement. Elements mainly describe the content of advertisements, such as pictures, animations, or videos, and the advertisement del...
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IPC IPC(8): G06Q30/02
CPCG06Q30/0251
Inventor 李国华
Owner HANGZHOU LINGYING TECH CO LTD