Incentive request effectiveness detection method, device and server

A detection method and detection device technology, applied in the information field, can solve the problems of raising the cost of delivery, failing to effectively read the promotion content for users, and failing to meet the needs of communication, and achieve the effect of reducing the possibility

Inactive Publication Date: 2017-05-10
南京言妙文化传播有限公司
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  • Abstract
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  • Claims
  • Application Information

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Problems solved by technology

[0004] However, in the process of promotion, there are the following problems: many users do not read the promotion content, they can get incentives only by getting answers from others, and even after getting the answers, they repeatedly input the answers through traffic brushing tools (such as r

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  • Incentive request effectiveness detection method, device and server
  • Incentive request effectiveness detection method, device and server
  • Incentive request effectiveness detection method, device and server

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Embodiment Construction

[0041] In the existing Internet promotion technology, in order to enhance the promotion effect, questions are asked after the promotion content, and users can obtain incentives by inputting answers after browsing the promotion content. However, in the process of promotion, there are the following problems: many users do not read the promotion content, they can get incentives only by getting answers from others, and even after getting the answers, they repeatedly input the answers through traffic brushing tools (such as robot programs) to get A large number of incentives will not achieve the purpose of prompting users to effectively read the promotional content. It will not only fail to meet the communication needs of customers, but also increase the delivery cost. An urgent problem that needs to be solved is how to accurately judge the effectiveness of incentive requests.

[0042] The inventor of the present invention has found through research that the key to the above-mention...

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Abstract

The invention discloses an incentive request effectiveness detection method, a device and a server. The incentive request effectiveness detection method comprises the following steps: in response to the incentive request of a user, a first preset question is sent to the user, wherein the incentive request is formed when the user visits an incentive request link on a promotion page, and the first preset question is selected from a question bank containing multiple different preset questions; an answer of the user to the first preset question is received, and the answer is compared with a preset answer to the first preset question, wherein the comparison result comprises successful match or failed match; and based on the comparison result, whether the incentive request is an effective request is judged. The scheme of the invention can reduce the possibility of providing the same questions for all users, the incentive request judgment effectiveness can be judged accurately, and the effective incentive request can be distinguished.

Description

technical field [0001] The present invention relates to the field of information technology, in particular to a method and device for detecting the validity of an incentive request, and a server. Background technique [0002] At this stage, more and more attention has been paid to Internet promotion in order to achieve the purpose of publicity or promotion. Specifically, use texts, pictures, links, QR codes, multimedia systems, etc. on websites or platforms (such as client platforms, trading platforms) to publish or publish promotional content on the Internet. [0003] In the existing Internet promotion technology, in order to enhance the promotion effect, questions are asked after the promotion content on the promotion page, and users can obtain incentives by inputting answers after browsing the promotion content. [0004] However, in the process of promotion, there are the following problems: many users do not read the promotion content, they can get incentives only by ge...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06F17/30
CPCG06Q30/0211G06F16/972G06Q30/0236
Inventor 徐旭
Owner 南京言妙文化传播有限公司
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