Pricing method of asymmetric manufacturers and joint recycling agents under monopoly recovery mode

Abstract

The present invention discloses a pricing method of asymmetric manufacturers and joint recycling agents under a monopoly recovery mode. The method comprises the steps of establishing a joint recycling agent monopoly recovery mode pricing strategy game model; then utilizing a backward induction method to solve the Nash equilibrium solution of the game model, and on the constraint conditions that the Nash equilibrium solution exists and is unique, and a market demand function is non-negative, obtaining the win-win conditions and schemes of the manufacturers and the recycling agent stakeholders, thereby providing the theoretical bases for setting the manufacturer and recycling agent pricing strategy and for the government to establish the relevant laws and regulations of promoting the electronic product recovery of our country. By introducing the concept of the asymmetric manufacturers and the joint recycling agents in the waste electronic product reverse supply chain pricing strategy, the pricing strategy of a reverse supply chain is researched from different angles, so that the pricing method accords with the development of a current reverse supply chain system better.

Description

technical field [0001] The invention relates to the field of electronic product recycling, and more specifically, relates to a pricing method for an asymmetric manufacturer and a joint recycler in a monopoly recycling mode. Background technique [0002] With the development of science and technology and modern industry and the improvement of people's living standard and consumption level, electrical and electronic products have greatly changed the way of life of human beings. Household appliances, mobile phones, computers and other electrical and electronic products not only continue to innovate in structure and appearance, but also have higher and higher levels of intelligence, resulting in a greatly shortened life cycle of electronic products and a large number of waste electrical and electronic products. However, these waste electrical and electronic products still have a certain residual value. If they are discarded directly, it will not only cause a huge waste of resour...

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Problems solved by technology

[0009] The purpose of the present invention is to solve the weak environmental awareness of existing domestic consumers, the reverse supply chain system is not perfect, the profits obtained by manufacturers and recyclers in the remanufacturing process are limited, and the recycling enthusiasm of manufacturers and recyclers is affected. The problem that leads to the slow development of the reverse supply chain system provides a pricing method for an asymmetric manufacturer and a joint recycler under the monopoly recycling model, and constructs the optimal profit of the two manufacturers and the two recyclers under this condition Functional game model, using the reverse induction method to find the equilibrium solution and the optimal solution, and obtain the pricing strategy and optimal profit of the manufacturer and recycler under this condition

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