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Method and device providing virtual resource object information

A virtual resource object and interactive object technology, applied in the field of providing virtual resource object information, can solve the problems of unbalanced sales and customer flow between online virtual stores and offline physical stores, so as to improve actual utilization rate, avoid waste, and improve customer flow The effect of volume balance

Inactive Publication Date: 2018-05-08
ALIBABA GRP HLDG LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, the above methods are usually limited to online transactions. Users can "grab red envelopes" anytime and anywhere, and use "red envelopes" for online shopping without leaving home.
[0004] However, in practical applications, for the purpose of increasing sales, some merchants may also have multiple sales channels in which online virtual stores and offline physical stores coexist, and the existing online sales platforms are usually able to provide Offline physical store sales provide some technical support, including maintenance of inventory information, etc.
In this scenario, the method of distributing virtual resource objects such as "red envelopes" and "coupons" in the prior art is no longer applicable, because most users may be directed to online virtual stores, and cannot be accessed online. The sales volume and passenger flow between the online virtual store and the offline physical store are balanced

Method used

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  • Method and device providing virtual resource object information
  • Method and device providing virtual resource object information
  • Method and device providing virtual resource object information

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0059] First, the first embodiment introduces the process of "investment invitation" from the perspective of the server. Specifically, see figure 2 , the first embodiment provides a method for providing virtual resource object information, the method may specifically include the following steps:

[0060] S201: The server receives a request message submitted by a first user client to participate in a preset activity, and the request message carries geographic location information of an offline physical store associated with the first user client;

[0061] When carrying out specific activities, the server may first perform operations such as delimiting the first user, for example, may select an object for investment according to whether the first user is associated with an offline physical store or not. After the first user group is delineated, an investment promotion invitation can be sent. In this way, the first user client receiving the invitation can send a request to the ...

Embodiment 2

[0072] The second embodiment corresponds to the first embodiment, and provides a method for providing virtual resource object information from the perspective of the first user client, see image 3 , the method may include the following steps:

[0073] S301: The first user client determines the geographic location information of the associated offline physical store;

[0074]During specific implementation, an interface for submitting a request can be provided through the first user client, which can include operation options such as an input box for entering the geographic location information of an offline physical store, and the first user can enter a specific geographical location through this operation option. location information.

[0075] S302: Submit a request message to the server for participating in a preset activity, and the request message carries the geographic location information of the offline physical store, so that the server can generate a visual interactio...

Embodiment 3

[0078] The third embodiment mainly introduces the process of interacting with the second user client. Specifically, the third embodiment provides a method for providing virtual resource information from the perspective of the server, specifically, see Figure 4 , the method may include the following steps:

[0079] S401: The server saves the visual interaction objects, virtual resource objects and geographic location information of offline physical stores associated with the first user client participating in the preset activity;

[0080] For the specific implementation of saving the above information by the server, please refer to the introduction in Embodiment 1. Of course, in practical applications, there may also be other implementations, for example, configuration by the background staff of the server, etc., which is not limited here.

[0081] S402: When receiving a request from the second user client to access the relevant interface of the preset activity, determine tha...

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Abstract

An embodiment of the invention discloses a method and device providing virtual resource object information. The method includes that a serer saves visualization interaction objects related by a firstuser terminal participating a preset activity, virtual resource objects and the geographic position information of offline physical stores; determining a target physical store whose relative positionrelation with a second user client terminal meets a preset condition according to the geographic position information of the second user client terminal when receiving a request of the second user client terminal for visiting a related interface of the preset activity; according to the relative position relation, providing a visualization interaction object corresponding to the target physical store in the related interface; according to interaction operation information of the visualization interaction object, providing related virtual resource object information. According to the invention,balance in sales volume, customer flow volume and the like between online virtual stores and offline physical stores can be achieved and system resource waste can be avoided.

Description

technical field [0001] The present application relates to the technical field of virtual resource object information processing, in particular to a method and device for providing virtual resource object information. Background technique [0002] In the Internet sales platform, the platform side often launches some promotional activities, and often distributes some virtual resource objects such as "coupons", "vouchers" and "exchange coupons" to consumers during the activities. Resource objects can be used in the process of participating in specific activities to deduct cash, etc. In the prior art, the platform usually provides these virtual resource objects to users in the form of push after delineating some groups of people, and users can query on pages such as "My Assets". Or, in order to make it easier for users to perceive the existence of such virtual resource objects, when the user starts the sales platform App, or enters a page such as the home page of a certain chan...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0207G06Q30/0261
Inventor 王东琳
Owner ALIBABA GRP HLDG LTD
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