New retail e-commerce system based on a cloud service platform

Abstract

The invention discloses a new retail e-commerce system based on a cloud service platform. The cloud service platform comprises an online shopping mall system, an activity marketing system, a center station control system and a big data operation system, the online shopping mall system provides selectable products and services for users. The invention discloses an online shopping mall system for large-scale merchants and small and micro-scale merchants to enter. Establishment of enterprise number, the activity marketing system provides an enterprise number operation service and a new media promotion service. the center station control system performs discount discount or red packet reward on the user who enters through the enterprise number or the new media according to the record data of the big data operation system; the large merchant realizes a B2C operation mode; one-time system platform construction cost and annual operation and maintenance service cost are paid to the cloud service platform, small and micro merchants realize a B2B2C operation mode, service annual cost is paid to the cloud service platform, channels in butt joint with consumers are provided for large and smallmerchants through the cloud service platform, and industrial pains are solved by increasing user flow.

Description

technical field [0001] The invention relates to the field of new retail, in particular to a new retail e-commerce system based on a cloud service platform. Background technique [0002] With the rapid development of society, new retail fields such as commercial supermarkets, convenience stores, brand monopoly, food delivery, direct sales, beauty salons, car services, fresh fruits and vegetables are also developing rapidly. However, the development of related industries in this field is also facing challenges. There are many problems. For example, some retail enterprises with physical goods and small and micro enterprises without physical stores, when promoting and selling products and services, the pain points of using self-built electronic malls: lack of development experience, excessive investment, insufficient Control traffic entrance, unable to promote efficiently; Pain points of using a large e-commerce platform to open a store: limited functional authority, high platfo...

AI Technical Summary

Problems solved by technology

[0002] With the rapid development of society, new retail fields such as commercial supermarkets, convenience stores, brand monopoly, food delivery, direct sales, beauty salons, car services, fresh fruits and vegetables are also developing rapidly. However, the development of related industries in this field is also facing challenges. There are many problems. For example, some retail enterprises with physical goods and small and micro enterprises without physical stores, when promoting and selling products and services, the pain points of using self-built electronic malls: lack of development experience, excessive investment, insufficient Control traffic entrance, unable to promote efficiently; Pain points of using a large e-commerce platform to open a store: limited functional authority, platform commission is too high, traffic is not your own, user data cannot be accumulated, which is not conducive to promotion and landing

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