Message content recommendation method and device of message center and computer readable storage medium
A technology of message center and message content, applied in the field of R&D management, can solve problems such as users can't see it, achieve the effect of accurate push, increase retention and value
Pending Publication Date: 2019-07-05
PING AN TECH (SHENZHEN) CO LTD
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Problems solved by technology
[0002] At present, each APP on the market has a user’s message center entrance, and the displayed content is classified and displayed according to the message type. For example, the bank APP message center is divided into announcements, exciting events, debit card transactions, credit card services, wealth management services, and loan services. , benefits, others, etc. After entering the message center, the user needs to click on each category to see the specific message list. At the same time, the content of the message list may not be what the user wants to care about and need. The content of the message that the user wants to see may be in the message list. Deep users can't see
Method used
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[0046] Embodiments of the method, device and computer-readable storage medium for recommending message content in a message center according to the present invention will be described below with reference to the accompanying drawings. Those skilled in the art would recognize that the described embodiments can be modified in various ways or combinations thereof without departing from the spirit and scope of the invention. Accordingly, the drawings and description are illustrative in nature and not intended to limit the scope of the claims. Also, in this specification, the drawings are not drawn to scale, and like reference numerals denote like parts.
[0047] figure 1 It is a schematic flowchart of a method for recommending message content in a message center provided by an embodiment of the present invention. The method is applied to an electronic device and includes the following steps:
[0048] Step S10, by burying message behavior events in the message center, the user's ...
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The invention relates to research and development management, provides a message content recommendation method and device of a message center and a computer readable storage medium, and comprises thefollowing steps: burying points of a message behavior event in the message center to obtain behavior data of a user on an APP, and reporting the behavior data to an acquisition center; counting clickbehaviors of the user on all messages of the APP on the current day; interest labels are marked on the messages clicked by the user according to the message portraits, the number of all clicks of allthe labels corresponding to all the push messages is counted, the weight of the user label i on the current day is obtained, for the labels corresponding to the push messages of the APP, the label weights are calculated, and messages corresponding to the labels are pushed to the user according to the label weights. In combination with the current behavior and interests and hobbies of the user, thedesired message content is recommended to the user in real time, and the retention and value of the message center are improved. Weights are obtained according to label clicking conditions of recentdays, so that the preference of the user is judged in an auxiliary manner, and the preference of the user can be known better.
Description
technical field [0001] The present invention relates to research and development management, in particular to a message content recommendation method and device for a message center and a computer-readable storage medium. Background technique [0002] At present, each APP on the market has a user’s message center entrance, and the displayed content is classified and displayed according to the message type. For example, the bank APP message center is divided into announcements, exciting events, debit card transactions, credit card services, wealth management services, and loan services. , benefits, others, etc. After entering the message center, the user needs to click on each category to see the specific message list. At the same time, the content of the message list may not be what the user wants to care about and need. The content of the message that the user wants to see may be in the message list. Deep users can't see it. Contents of the invention [0003] In order to...
Claims
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IPC IPC(8): G06F16/9537G06F16/958G06Q30/02G06Q30/06
CPCG06Q30/0271G06Q30/0631
Inventor 乐志能
Owner PING AN TECH (SHENZHEN) CO LTD