Multi-stage additional resource voucher management method and device and electronic equipment

Abstract

The invention discloses a multi-stage additional resource voucher management method, which comprises the steps of providing a multi-stage additional resource voucher task management visual page whichcan receive the operation of business personnel so as to create and configure a staging additional resource voucher task, wherein each staging additional resource certificate task comprises at least one multi-stage additional resource certificate. According to the invention, the resource allocation process of multiple tasks can be managed in a unified manner through the management platform, the additional resource conversion condition is displayed in real time in each activity process and the pushing strategy of the multi-period additional resource voucher is adjusted while each task independently performs marketing activities, so that the management and allocation of the multi-period additional resource voucher are further optimized, more efficient and more reasonable management and allocation of the multi-period additional resource certificates are realized, and the allocation cost is also reduced.

Description

Technical field[0001]The present invention relates to the field of computer information processing, and in particular to a method, device, electronic equipment and computer-readable medium for managing multi-period additional resource certificates.Background technique[0002]With the continuous development of mobile terminal Internet technology, mobile e-commerce has become one of the main directions of e-commerce development. Merchants use the Internet to send consumers resources and benefits such as e-coupons, discount coupons, vouchers, and interest-free coupons. Purchase goods or services at a much lower price than usual, and the marketing effect exceeds that of traditional advertising models.[0003]However, in the prior art, there are at least the following problems: (1) In the existing marketing methods, the resource welfare conversion rate is not high, resulting in a waste of resources. Due to the limited quantity sent by the merchant, it is easy to appear after the merchant sen...

AI Technical Summary

Problems solved by technology

[0003] However, in the prior art, there are at least the following problems: (1) In the existing marketing methods, the conversion rate of resource benefits is not high, resulting in waste of resources. In the case of users receiving but not consuming, especially for multi-period resource benefits, it is impossible to accurately locate and track the status of each phase of multi-period benefits, making it difficult to grasp the inventory of goods

(2) There is no guarantee that potential consumers can receive resource benefits suitable for their characteristics, and resource benefits are not given to the most suitable people

(3) Existing resource management methods have low adaptability, small application range, and high cost of allocation

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