Digital advertisement displaying method

An advertising display and digital technology, applied in the field of advertising media, can solve the problems of human waste and inconvenience in promotion, and achieve the effect of reducing operating costs, saving manpower and improving scalability.

Inactive Publication Date: 2013-05-15
DALIAN OLYMPIC ELECTRONICS CITY ZIXIN FIRM
0 Cites 11 Cited by

AI-Extracted Technical Summary

Problems solved by technology

[0002] Traditional advertisements spread and disseminate through street signs, posters, advertising kiosks, murals, bus shelters and carriage wall advertisements. However, this method is mainly displayed through simple text or text plus pictures. The same advertising product, For different specifications, it is necessary to design different styles. For example, the bus shelter needs higher resolution pictures due to its large area, and some small or irregular p...
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Method used

Implementing the present invention has the following beneficial effects: adopting the online advertisement display terminal of the basic invention can greatly improve the scalability of the advertisement system, flexibly obtain advertisement information through the network and display it, and do not need to specially send people to update the advertisement co...
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Abstract

The invention discloses a digital advertisement displaying method. The method comprises a first step that an advertisement displaying terminal obtains to-be-displayed advertisement information through a network and saves the information in a local storage system, a second step that the advertisement displaying terminal obtains an advertisement displaying strategy through the network and saves a strategy in the local storage system, and a third step that the advertisement displaying terminal conducts the displaying and the playing of the advertisement content according to the advertisement displaying strategy. The method has the advantages of greatly improving the expandability of the advertisement system by means of the online advertisement displaying terminal, flexibly obtaining the advertisement information through the network and displaying without specially ordering an operator to update the advertisement content off-line, saving the manpower and material resources substantially, and lowering the operating cost substantially after once input. The advertisement displaying terminal based on an embedded operating system can customize different advertisement strategies. The method has significant economic benefits to conduct the flexible advertising strategies to different customers and conduct targeted delivery.

Application Domain

Marketing

Technology Topic

Embedded operating systemMaterial resources +7

Image

  • Digital advertisement displaying method

Examples

  • Experimental program(1)

Example Embodiment

[0014] The present invention provides a digital advertisement display method, including the following steps: step one, the advertisement display terminal obtains the advertisement information to be displayed through the network and saves it in a local storage system; step two, the advertisement display terminal obtains the advertisement display strategy through the network and saves it In the local storage system; Step 3. The advertisement display terminal displays and plays the advertisement content according to the advertisement display strategy.
[0015] The advertisement display terminal accesses the Internet through the wireless network, establishes a connection with a remote server, and logs in the user. The remote server judges what content the advertisement display terminal needs to display according to the user login information, and downloads it to the local system of the advertisement display terminal; The storage of advertising information can be stored in the file system in the form of files, or stored in a local database.
[0016] Advertising information includes flash, pictures, text, and audio.
[0017] After the advertisement information is saved, the advertisement display strategy needs to be obtained. The display strategy is used to set the mode of advertisement display, including the link address of the displayed content and the display interval time.
[0018] The display strategy is saved through the database or configuration file. If saved through the database, the content field and interval time field are generally set. When there are multiple pieces of advertisement information, the program polls the advertisement content table in the database by reading the content field and interval time. The field displays the advertisement.
[0019] When there is an updated strategy and content on the server, the advertisement display terminal downloads the new advertisement information and advertisement display strategy to the local for circular display.
[0020] The implementation of the present invention has the following beneficial effects: the online advertising display terminal adopting the basic invention can greatly improve the scalability of the advertising system, flexibly obtain and display advertising information through the network, and does not need to send someone to update the advertising content offline, which greatly saves It saves manpower and material resources, and can greatly reduce operating costs after a single investment. The advertising display terminal based on the embedded operating system can customize different advertising strategies, implement flexible advertising strategies for different users, and target delivery. It has a strong Economic benefits.
[0021] The above are only preferred specific embodiments of the present invention, but the protection scope of the present invention is not limited to this. Anyone familiar with the technical field within the technical scope disclosed by the present invention, according to the technical solution of the present invention Equivalent replacements or changes to its inventive concept should all fall within the protection scope of the present invention.
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

PUM

no PUM

Description & Claims & Application Information

We can also present the details of the Description, Claims and Application information to help users get a comprehensive understanding of the technical details of the patent, such as background art, summary of invention, brief description of drawings, description of embodiments, and other original content. On the other hand, users can also determine the specific scope of protection of the technology through the list of claims; as well as understand the changes in the life cycle of the technology with the presentation of the patent timeline. Login to view more.
the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to view more

Similar technology patents

Distributed method and system based on message queue

ActiveCN103019866AImprove scalabilityInterprogram communicationMessage queueDistributed computing
Owner:重庆天极云服科技有限公司

Method for realizing non-barrier automatic psychological consult by adopting computer

InactiveCN101799849AEasy accessImprove scalabilitySpecial data processing applicationsReturn statementNatural language
Owner:HARBIN INST OF TECH

Intelligent gateway of internet of things capable of being customized by software

ActiveCN102857566AEnable self-configurability and manageabilityImprove scalabilityNetwork connectionsService customizationInternet of Things
Owner:SHANGHAI DEV CENT OF COMP SOFTWARE TECH

Deep intelligent driving application-oriented traffic sign recognition algorithm

ActiveCN107368787AImprove scalabilityCharacter and pattern recognitionIdentification rateObject detection
Owner:CHANGAN UNIV

Easily-extensible multi-level classification search method and system

InactiveCN102467521AImprove the efficiency of classification updatesImprove scalabilitySpecial data processing applicationsData miningData library
Owner:PEKING UNIV FOUNDER GRP CO LTD +1

Classification and recommendation of technical efficacy words

  • Improve scalability
  • Save human effort

People also interested in

Reduce operating costsEconomic benefitsMultimediaOperational systemScalabilityComputer terminalOperating cost
Who we serve
  • R&D Engineer
  • R&D Manager
  • IP Professional
Why Eureka
  • Industry Leading Data Capabilities
  • Powerful AI technology
  • Patent DNA Extraction
Social media
Try Eureka
PatSnap group products

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic.

© 2023 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap