Check patentability & draft patents in minutes with Patsnap Eureka AI!

Advertising information pushing method and device

An advertising information and push device technology, applied in the field of communication, can solve the problems of inability to push and high cost of advertising information push, and achieve the effect of accurate push and improved push efficiency.

Inactive Publication Date: 2018-03-09
深圳慧逛信息服务有限公司
View PDF8 Cites 16 Cited by
  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] In view of the above technical problems, the embodiment of the present invention provides a method and device for pushing advertisement information, which can solve the technical problems in the prior art that the push cost of advertisement information for physical merchants is high and cannot be pushed according to user needs

Method used

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
View more

Image

Smart Image Click on the blue labels to locate them in the text.
Viewing Examples
Smart Image
  • Advertising information pushing method and device
  • Advertising information pushing method and device

Examples

Experimental program
Comparison scheme
Effect test

Embodiment Construction

[0035] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by those skilled in the art without creative efforts fall within the protection scope of the present invention.

[0036] see figure 1 , figure 1 It is a schematic flowchart of an embodiment of an advertisement information pushing method in an embodiment of the present invention. This method embodiment is applied to WIFI terminal equipment, such as figure 1 shown, including:

[0037] Step S100, scanning and collecting surrounding AP data;

[0038] Step S200, judging whether there is a user terminal according to the AP data, if yes, execute step S300, if not, execute step S500;

[0039...

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

PUM

No PUM Login to View More

Abstract

The embodiment of the invention discloses an advertising information pushing method and device, which are applied to WIFI (Wireless Fidelity) terminal equipment. The method comprises the following steps: scanning and collecting surrounding AP data; judging whether a user terminal exists or not according to the AP data; if the user terminal exists, acquiring user information; acquiring consumptionrecords of a user according to the user information and analyzing the consumption records; acquiring user preference information according to an analyzed result; pushing advertising information corresponding to physical stores according to the user preference information. According to the advertising information pushing method and device, disclosed by the embodiment of the invention, the user information is acquired and the preference information of the user is analyzed according to the information, so that the information of the physical stores is pertinently pushed according to the preference information of the user and accurate pushing is realized; the pushing efficiency is improved and convenience for acquiring the interested advertising information of the user is also provided.

Description

technical field [0001] The present invention relates to the field of communication technology, in particular to a method and device for pushing advertisement information. Background technique [0002] With the development of e-commerce, large-volume orders make the purchase price the most favorable, and you can also directly contact the manufacturer through the network and establish a sales group with the help of the production supply channel and inventory network; the establishment of traditional business generally requires the support of physical infrastructure , such as warehouses, shops, office buildings, and commodity showrooms. The virtuality of the network can reduce the dependence of enterprises on these physical infrastructures. The online store is not limited by the size of the shelves and the location. Because the Internet has the characteristics of information transparency, consumers can easily compare commodity prices in online stores, and merchants can no longe...

Claims

the structure of the environmentally friendly knitted fabric provided by the present invention; figure 2 Flow chart of the yarn wrapping machine for environmentally friendly knitted fabrics and storage devices; image 3 Is the parameter map of the yarn covering machine
Login to View More

Application Information

Patent Timeline
no application Login to View More
IPC IPC(8): G06Q30/02H04L29/08
CPCG06Q30/0255H04L67/52H04L67/55
Inventor 邓小园
Owner 深圳慧逛信息服务有限公司
Features
  • R&D
  • Intellectual Property
  • Life Sciences
  • Materials
  • Tech Scout
Why Patsnap Eureka
  • Unparalleled Data Quality
  • Higher Quality Content
  • 60% Fewer Hallucinations
Social media
Patsnap Eureka Blog
Learn More

Browse by: Latest US Patents, China's latest patents, Technical Efficacy Thesaurus, Application Domain, Technology Topic, Popular Technical Reports.

© 2025 PatSnap. All rights reserved.Legal|Privacy policy|Modern Slavery Act Transparency Statement|Sitemap|About US| Contact US: help@patsnap.com