A product form optimization design method based on a visual cognition theory

Abstract

The invention provides a visual cognition theory-based product form optimization design method, which comprises the following steps of: selecting a target sample picture and extracting design elements, acquiring eye movement indexes more remarkably related to the design elements by utilizing an eye movement tracking experiment, and establishing a design element and eye movement index relation model and relation model verification; According to the invention, the visual cognition theory is utilized to establish a product morphological design element and eye movement index relation model, so that direct data of visual perception selective attention can be obtained; the influence degree of different design elements on the visual response of the user is analyzed through the model; A product form optimization design method is formed, a product form optimization design is driven based on objective data of user cognition from the perspective of taking a user as the center, a designer can be helped to seek a reliable basis for optimizing the product form from the objective data of the user cognition, and therefore the scientificity and reasonability of the design are improved.

Description

technical field [0001] The invention relates to the technical field of product form design, in particular to a product form optimization design method based on visual cognition theory. Background technique [0002] Visual cognition is visual thinking, which refers to the process of visually grasping objects. Vision is the most important way for human beings to obtain information, and it is also the part of human beings who have the deepest understanding of their own research. Visual cognition is an advanced comprehensive information processing process. Attributes include in-depth understanding of category, essence, movement and law, and use. Perception is the process of obtaining the meaning of sensory information, which is the first link in visual cognition. Whether it is conducive to the organization and processing of perception will be related to the effect and efficiency of learners' learning. [0003] In a highly competitive product market, product form will affect the...

AI Technical Summary

Problems solved by technology

However, the lack of correlation between traditional product form design and user visual cognition creates the problem of design generation gap. In product form research, most of the research on product form is from the perspective of subjective perceptual analysis, and few are based on user perception. Research on morphological optimization design driven by objective eye movement data

Images