Method, system and instant communication client terminal of implementing feedback of advertisement grade

Abstract

The present invention discloses a realization method for feeding back an advertisement rank. The method comprises the procedures that an instant messaging (IM) client side gains an advertisement list, and downloads corresponding advertisement resources from an advertisement server according to the advertisement indicating information obtained in the advertisement list; the IM client side selects the advertisement rank data corresponding to the advertisement resources, and feeds back the advertisement rank data to the advertisement server. The present invention also discloses a system and an instant messaging client side for feeding back the advertisement rank, by adopting the method, the system and the instant messaging client side of the present invention, not only the experience process of a user to actively participate in feedback is increased, but also the interaction of a user and an IM operator, and the IM operator can appropriately meet the needs of users to gain income from an network advertisement.

Description

technical field [0001] The present invention relates to the technology of feeding back advertisement grades, in particular to a method, system and IM client for feedbacking advertisement grades based on dynamically acquired advertisement information in an Instant Messaging (IM) system. Background technique [0002] The development of IM tools has been accepted by most users, and has gradually become an indispensable part of users' daily life. IM tools are not only used in users' work and life, but also widely used in users' leisure life. Through IM tools, instant and effective communication and interaction can be realized between users. For example, better communication between users can be achieved through various communication methods such as ordinary text, video or audio provided by the IM tool. It is also possible to use the image file transfer function provided by the IM tool, based on the text communication between users, to further realize the file transfer with both...

AI Technical Summary

Problems solved by technology

[0004] The disadvantages of the prior art are: the function of the IM system client is single, it only realizes the function of displaying the embedded advertisement to the user, and does not provide the user with a feedback channel, and the feedback information of the user cannot be realized through the IM system client. Interactive functions between IM operators and users

As a result, IM operators are unable to obtain the information fed back by users using IM tools, such as personal information set by users using IM tools, or information about various groups they participate in to accurately place online advertisements

Unable to meet the needs of users in a targeted manner to obtain the benefits of online advertising

Images