Premium investigation system with accurate advertisement dissemination effect

Abstract

The invention discloses a premium investigation system with an accurate advertisement dissemination effect, which is based on a premium investigation system terminal and an information service model of a website. The investigation system comprises a businessman question make-out system, a user answering system, an intelligent question allocation system and a data statistics analysis system. The investigation system provided by the invention can be landed with the aid of special ID information through Internet, the businessman can make out questions according to a question template; users can answer the questionnaire, obtain compensation, and participate in a campaign of drawing a lottery; and a statistics report can be sent to the businessman through the system. Through the system provided by the invention, a traditional model that the advertising information is passively received by audiences is changed, and the billing is performed according to the watching and right comprehension of audiences, so the historic breakthrough from the price to the value of the advertisement is realized, the real-time dynamic monitoring is achieved, the accurate advertisement effect can be measured, and the audiences can gain the advertising information and a certain remuneration during entertainment, and accordingly, the user experience value is promoted, and the interactive watching becomes the mainstream and trend.

Description

Technical field [0001] The present invention relates to an intelligent service system, in particular to an award-winning research system with precise advertising communication effects, and an information service mode based on an intelligent questionnaire award-winning system terminal, a mobile phone terminal, a computer terminal, and a website. Background technique [0002] At present, the advertising model of businesses is a one-way promotion model, such as home TV media advertising, outdoor TV media advertising, bus TV media advertising, and portal website advertising. Advertising is delivered through media TV or network terminals, and citizens can only Passively accept advertising information. Although this advertising model has a wide coverage and a large audience, the attention is not high. In addition to the large number of businesses advertising, the advertising effect becomes smaller and smaller, which invisibly improves the operation of the enterprise Costs have compress...

AI Technical Summary

Problems solved by technology

[0002] At present, the advertising mode of merchants is a one-way promotion mode, such as home TV media advertising, outdoor TV media advertising, bus TV media advertising, and portal website advertising. Advertisements are placed through media TV or network terminals, and citizens can only Passively accept advertising information. Although this advertising mode has a wide coverage and a large number of audiences, the attention is not high. In addition, the number of merchants who place advertisements makes the advertising effect smaller and smaller, which invisibly improves the operation of the enterprise. costs, reducing profit margins

Moreover, it is difficult to arouse the public's attention, and it is difficult for the advertising promotion to achieve the expected effect if the citizens understand the merchant's products through the senses such as vision and hearing in one direction.

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