A non-perceptual Internet advertisement push method and device

Abstract

The invention discloses a non-perceptual Internet advertisement push method and device. The steps of the method are: a user surfs the Internet and initiates an HTTP request; redirects the user's HTTP request; intercepts the user's online data flow, analyzes the data flow, and obtains User online behavior tags; identify user online behavior tags for advertising. The device includes an Internet message stream interception module, a network message analysis module, and a non-perceptual advertisement push module. The present invention can intelligently push imperceptible Internet advertisements to Internet users, and the pushed content is precise Internet advertisements. The method meets the "Decree No. 82 of the Ministry of Public Security" and can trace the source and access control of public Internet information.

Description

technical field [0001] The invention relates to the field of communication technology and the field of Internet advertisement, in particular to a non-perceptual Internet advertisement pushing method and device. Background technique [0002] With the development of the Internet, the Internet has become an important means of distributing information, promoting business, serving customers, and communicating with employees. The main means that can be used at present are: sending emails, publishing on the website, media broadcasting, text messages, etc. The following is a comparison table of common information push methods: [0003] Table 1 Comparison results of various existing information push methods [0004] [0005] Based on the above comparison results, it can be concluded that a more proactive, content-customizable platform that can ensure user browsing is needed to push important information. [0006] The intelligent and non-aware Internet advertising push system is...

AI Technical Summary

Problems solved by technology

[0013] However, the existing Internet advertising push system has the following disadvantages, especially for commercial districts: (1) Commercial districts provide Internet access services, and users can access remote Internet services through the Internet, which cannot be commercialized and cannot be used for big data analysis or Customer mining; (2) because of the problem that the business district cannot push accurate advertising information to users in real time, and because of the inability to obtain user information, secondary marketing and in-depth customer relationship management cannot be carried out, resulting in the loss of users; (3) because they do not understand User or customer habits or preferences, but the service is not considerate enough, which reduces the customer's loyalty and dependence on the product brand

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