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Revenue management method and system for airline company, medium and electronic equipment

A technology of airlines and management methods, applied in the field of systems, media and electronic equipment, and revenue management methods of airlines, can solve the problems of high manual pricing and achieve the effect of increasing revenue and reasonable pricing

Pending Publication Date: 2020-05-12
SHANGHAI CTRIP COMMERCE CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] The technical problem to be solved by the present invention is to provide a revenue management method, system, medium and electronic equipment for an airline company in order to overcome the defect that the artificial pricing of the airline company in the prior art may be too high or too low

Method used

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  • Revenue management method and system for airline company, medium and electronic equipment
  • Revenue management method and system for airline company, medium and electronic equipment
  • Revenue management method and system for airline company, medium and electronic equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0034] An airline revenue management method, such as figure 1 shown, including:

[0035] S1. Collect air ticket query data and order data of users on the OTA platform to construct a sample set;

[0036] The sample set includes the week of the departure date of the flight, the flight segment, the number of days in advance, the departure time of the purchased flight, the departure time of the competing flight, the fare of the purchased flight, and the fare of the competing flight. one or more.

[0037] The factors affecting users' choice of flight are complex and changeable, mainly around the fare and departure time, and some potential factors will also affect the user's choice, such as: the number of days in advance booking, ticket discounts, the brand quality of the airline, and the date of flight departure. The day of the week, the weather, and the departure time and fare of the competing flights have many influences. In this embodiment, these factors are combined, and bas...

Embodiment 2

[0051]An airline revenue management system, such as image 3 shown, including:

[0052] The sample set construction module 1 is used to construct a sample set for the collected user ticket query data and order data on the OTA platform;

[0053] The sample set includes the week of the departure date of the flight, the flight segment, the number of days in advance, the departure time of the purchased flight, the departure time of the competing flight, the fare of the purchased flight, and the fare of the competing flight. one or more.

[0054] A data processing module 2, configured to perform data processing on the sample set to construct derived features;

[0055] The derived features include one or more of fare difference between flights, time difference, popularity ranking of airlines, and ranking of airlines. The data processing module uses Bayesian smoothing or two-dimensional cross variables to process the sample set.

[0056] Training module 3, used to train the sampl...

Embodiment 3

[0061] This embodiment provides a computer-readable storage medium, on which a computer program is stored, and when the program is executed by a processor, the steps of the airline revenue management method provided in Embodiment 1 are implemented.

[0062] Wherein, the readable storage medium may more specifically include but not limited to: portable disk, hard disk, random access memory, read-only memory, erasable programmable read-only memory, optical storage device, magnetic storage device or any of the above-mentioned the right combination.

[0063] In a possible implementation manner, the present invention can also be implemented in the form of a program product, which includes program code, and when the program product runs on the terminal device, the program code is used to make the terminal device execute The steps of the airline revenue management method in Embodiment 1.

[0064] Wherein, the program code for executing the present invention can be written in any com...

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Abstract

The invention discloses an income management method and system of an airline company, a medium and electronic equipment. The method comprises the steps of collecting airline ticket query data and order data of a user on an OTA platform to construct a sample set; performing data processing on the sample set to construct derivative features; an XGBoost model is adopted to train the sample set afterdata processing is completed; predicting the trained XGBoost model by using a test sample to obtain a purchase probability of the test sample; and calculating a suggested price of the price adjustmentflight according to the current selling condition of the price adjustment flight and the purchase probability. According to the scheme, the problems of market error judgment and over-high or over-lowpricing caused by market information lag, wrong artificial experience and the like of airline workers can be effectively avoided. It can be guaranteed that the suggested price is reasonable, the effect of balancing the market is achieved, and malignant price competition between airlines is also avoided.

Description

technical field [0001] The invention relates to big data technology, in particular to a revenue management method, system, medium and electronic equipment of an airline company. Background technique [0002] With the continuous reduction of domestic air ticket prices and the diversification of people's travel methods, the abundance of domestic flight options has brought a series of problems to airlines. For example, how to make reasonable pricing based on real-time market fare information, how to play games in an insufficiently competitive market, and how to achieve a balance between moderate price reductions to attract price-sensitive users and avoid vicious competition in the industry caused by low fares, etc. Wait. All airlines hope to maximize their own profits in the market game by formulating reasonable pricing strategies. [0003] The pricing strategy of the existing airlines is to judge the market trend through the manual experience of flight attendants and so on, ...

Claims

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Application Information

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IPC IPC(8): G06Q30/02G06Q30/06G06Q50/30G06K9/62G06N20/00
CPCG06Q30/0201G06Q30/0206G06Q30/0611G06N20/00G06F18/2148G06Q50/40
Inventor 肖铨武陶彧魏鹏谢超
Owner SHANGHAI CTRIP COMMERCE CO LTD
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