Artificial intelligence advertisement putting system based on 5G communication network

An artificial intelligence and advertising delivery technology, applied in the field of artificial intelligence advertising delivery system, can solve problems such as the inability to accurately grasp user behavior characteristics, the inability to effectively adopt new data, and failure to capture data relevance, etc., to achieve a perfect data ecological chain and audience The effect of improving the matching degree and reducing the waste of resources

Pending Publication Date: 2020-11-03
苏州云开网络科技有限公司
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  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] Traditional capture, storage and data analysis technologies cannot match it. On the one hand, a large amount of new data cannot be effectively collected; The inaccuracy of the data analysis model finally fails to accurately grasp the user's behavioral characteristics

Method used

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  • Artificial intelligence advertisement putting system based on 5G communication network

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Embodiment Construction

[0030] It should be noted that, in the case of no conflict, the embodiments in the present application and the features in the embodiments can be combined with each other.

[0031] In the description of the present application, it should be understood that the terms "center", "longitudinal", "transverse", "upper", "lower", "front", "rear", "left", "right", " The orientation or positional relationship indicated by "vertical", "horizontal", "top", "bottom", "inner", "outer", etc. is based on the orientation or positional relationship shown in the drawings, and is only for the convenience of describing the present application and Simplified descriptions do not indicate or imply that the device or element referred to must have a specific orientation, be constructed and operate in a specific orientation, and thus should not be construed as limiting the scope of protection of the present application. In addition, the terms "first", "second", etc. are used for descriptive purposes on...

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Abstract

The invention relates to an artificial intelligence advertisement putting system based on a 5G communication network, and the system comprises: an collection unit which is used for collecting user portrait data, and carrying out the modeling of the user portrait data according to a preset mode; an advertisement recommendation unit, wherein the advertisement recommendation unit is internally provided with different types of advertisement materials, historical browsing information of a user is acquired through the acquisition unit, the advertisement materials of user flow are collected, text keywords are extracted through analysis, an advertisement label database is established, the advertisement label database is cleaned according to the similarity between the advertisement materials browsed by the user and the user interest set to obtain user preference information, and the user preference information is weighted to obtain an advertisement material sequence in which the user is interested; a putting unit, wherein the putting unit is used for carrying out data optimization on the advertisement materials sorted in the front by utilizing an algorithm and carrying out intelligent directional putting; and a training unit, wherein the training unit is used for receiving the user behavior information, integrating the multi-dimensional behavior data in multiple scenes, obtaining backflow data, inputting the backflow data into the neural network model, carrying out model training, and generating more accurate advertisement label data.

Description

technical field [0001] The present invention relates to an advertisement delivery system, in particular to an artificial intelligence advertisement delivery system based on a 5G communication network. Background technique [0002] In the application practice of mobile Internet advertising under the application of "user-oriented thinking", the key is to thoroughly understand the needs and psychology of users, and making accurate segmentation and judgment of target users requires a lot of manpower and time costs. It has brought a realistic bottleneck to large-scale advertising. [0003] However, when the new technology of artificial intelligence appears and is applied to advertising communication, it can not only quickly identify users to obtain information and help achieve high-standard user segmentation, but also advertising content analysts can analyze user behavior and advertising effects based on their algorithm models. Prediction, which greatly improves the quality and ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201G06Q30/0202G06Q30/0255G06Q30/0271G06Q30/0277
Inventor 曹雪沈易
Owner 苏州云开网络科技有限公司
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