The invention relates to the technical field of robots, in particular to a traveling robot as a shopping guide in supermarkets. The traveling robot is characterized by comprising a voice recognition system, an interactive screen, a controller, running mechanisms and a shopping basket, wherein the voice recognition system and the controller are positioned at the bottom of the shopping basket of the traveling robot; the interactive screen is positioned at the front end of the shopping basket, is connected with the shopping basket and comprises a microphone, a loudspeaker and a touch screen type Chinese and English input system which are connected with the voice recognition system, wherein the loudspeaker is positioned at the bottom of the shopping basket of the traveling robot. Compared with the prior art, the traveling robot disclosed by the invention, has the functions of intelligent navigation and positioning trade goods required by customers, and also has the functions of carrying objects and intelligent interactive conversation. Besides, customers can operate the system of the traveling robot through speech transmission or touch screen type Chinese and English input according to the preference of the customers, so that the position information and the sale information of the trade goods can be obtained.